Are you hesitating about whether to add an IP address API to your work routine or not? If that is your situation, then we recommend you read this article to the end because here we will tell you why using an IP geolocation API might change your entire company and much more!
Nowadays, more and more companies, B2Bs and startups are looking for the best technological tools to optimise the work of their human resources and their budget. APIs, (Application Programming Interface) emerge as a third-party solution for many and varied activities that can make a company grow, especially when it comes to searching for information on the web that can be crucial to get more data about potential customers.
IP geolocation APIs are a case in point. These software programs work with the latest technology to provide data about the physical location of a person who is connecting to your site or downloading an API.
IP geolocation APIs, in addition, offer all kinds of information related to the geographic location of a potential customer. That is, the timezone of their region, the area code and the local currency, for example. As you can imagine, all these details about your leads can help you to complete your database with accurate information.
By obtaining this information, a company can totally change for the better by having more information to increase its personalisation, the segmentation of its databases and thus better reach out to its audience.
For example, by obtaining the area codes of the regions from which visitors come to your site, you will know better how to advise your customer service team on how to better serve your customers. Or, if on the other hand, you’ve noticed that you’re getting a lot of visitors from London but they’re not converting, then you can devise a specific bidding campaign for that city.
By using an IP geolocation API, you can also improve your security measures to protect your company’s internal network as well as the security of your leads. For locating questionable IP addresses, IP geolocation APIs are useful. You can search up details about the IP addresses making such queries, for instance, if there are unusually large numbers of login attempts. If the IPs originate from ASNs linked to hosting companies, they are probably attempting to access the accounts of your users.
If by now you are convinced to implement an IP address API to your company, then read on because in the following section we will introduce you to what we consider to be the best of them all in 2022.
What Is The Most Recommended IP Geolocation API In 2022?
The most recommended IP geolocation API fin 2022 is named IpXapi, and it was developed by the Zyla API Hub. ipXapi’s comprehensive collection of localization data can be used to establish geo-restrictions, improve ad targeting, give users experiences according to their location, bolster security measures, and more.
The utility IpXapi is helpful for handling IP statics. Its sizable database and user-friendly API are to blame for this. These are associated with several trustworthy Internet service providers (ISPs), who frequently update both new and old IP ranges. The API is frequently updated as a result of its connections to numerous channels that offer real-time IP data.
How To Use It
IpXapi is very user-friendly and super quick. You can quickly get a response with a few clicks. Here, we will tell you how.
- To begin, register for an account at https://ipxapi.com.
- Put the IP address in the relevant area to keep track of how many responses there have been.
- View the outcomes.
We have explained to you why using an IP geolocation API might change your entire company, and also introduced you to the best one available in 2022. Give it a try and start seeing how your company’s performance is boosted!