What is the taxonomy of a website? It is the information architecture part of the site. It is a system that focuses on organizing and labeling content so that it is easy to understand and manage. The use of a correct taxonomy will allow users to find what they are looking for through the categories; attributes, and added value that your products have. Continue reading Why Is Text Classification So Important In Business?, we will tell you about this and about an API that will help you: Text Classification IAB Taxonomy.
According to statistics, if people don’t locate what they’re looking for on a website in less than 15 seconds; thus, 75% of users depart. They also claim that the fact that poorly organized websites sell 50% less items than those that are is not surprising. Sales failures therefore result from both poor informational presentation to customers and ineffective marketing tactics.
What we are looking for when we are easy to use is more than just looking good on the internet, but also impacting the final result due to usability.
Construction of the corporate taxonomy
The strategic planning phase provides the limits of the reality that will be the object of representation through the corporate taxonomy; or said in technical terms, a domain. In this phase, the concepts that make up the domain, the possible designation or designations of each concept, and the relationships established between them must be identified.
The fundamental aspects of this stage of the process are contemplated in the standards for the establishment and development of monolingual thesauri. So, from the normative texts indicated and the review works already mentioned, it is possible to differentiate four processes necessary for the construction of the taxonomy: (1) the identification of faceting criteria of the contents; (2) lexicon extraction; (3) control of the lexicon; and (4) the development of the structure of the taxonomy.
Finally, have all your SEO-friendly content centralized in one place, and with clear structures that allow you to optimize and change the format or content whenever necessary. And here the data master is fundamental, since the structure will allow the products to gain relevance, but the data will be the key to close an organization strategy that will take you to the next level!
Check Text Classification IAB Taxonomy:
Text Classification Is Important In Business
The Content Taxonomy has evolved over time to provide publishers with a consistent and easy way to organize their website content. For example, to differentiate “sports” vs. “news” vs. “wellness” material. IAB Tech Lab’s Content Taxonomy specification provides additional utility for minimizing the risk that content categorization signals could generate sensitive data points about things like race, politics, religion, or other personal characteristics that could result in discrimination.
Some frequently asked questions…
What this API receives and what your API provides (input/output)? Simply pass the text you wish to categorize, and the IAB taxonomy will be returned. Just like that!
What are the most common uses cases of this API? So, the purpose of this API is to assist businesses who need to categorize vast amounts of data. Thus, by categorizing the text, you will be able to collect it.
Are there any limitations with your plans?
Besides API call limitations per month:
Testing Plan: 5 requests per second.
Basic: 10 requests per second.
Pro: 30 requests per second.
Pro+: 60 requests per second.