Are you wondering why big companies use APIs to pull data from websites? If that is your case, then read to the end because here we have all the answers you are looking for and much more!
Large companies are increasingly turning to automated tools to optimise their money and the time of their human resources. This is the case for large companies that want to put the data accumulated by their websites to work in a matter of seconds.
If this is your case too, the best thing to do is to resort to a website categorisation API. These software programmes use artificial intelligence and complex search engines to extract information that a website accumulates.
A website categorization API, also called a company data API, can provide information about the traffic a site has received. You can use it to analyse your company’s website data, and quickly get information about your leads. These APIs can tell you how long they spent on your site, where they clicked, their age, gender, geographic location and interests.
Therefore, large companies use these APIs to complete their databases with accurate data to improve their segmentation, personalisation, communication strategies and customer service.
Large companies also use these APIs to check that the content they display is appropriate, safe and therefore can be promoted by Google. This is possible because these APIs can also provide a confidence rate that indicates from 1 to 100 how trustworthy a site is for its visitors.
In addition, these APIs can also provide data about other companies. By simply providing a URL they can tell the size of the company, their industry, the type of technology they use and extract their logos and social media links. So it’s also ideal for B2Bs that target other companies for sales.
If you are looking for a website categorization API to easily extract information from your website, then read on because in the following section we will introduce you to the best company data available.
What Is The Best Company Data API?
The best company API is Klazify and was developed by the Zyla API Hub. This website categorization API mines a website’s text content and meta tags using Natural Language Processing (NLP) and a Machine Learning Engine to collect internet data. As a consequence, an answer can be given using JSON, PHP, or Python.
There are numerous uses for Klazify. Projects like 1-to-1 personalization, marketing segmentation, internet governance, and more can leverage its IAV B2-based classification taxonomy. Klazify created a social media scraper that provides useful information and a list because every social media network has a link to its website.
Without a subscription, 100 API requests are permitted on the website. It offers a logo API that can be used to extract the logo of any company as well as a link scraper for social networks that can handle an endless number of requests per second as a result.
How To Use This
The steps below will show you how to use Klazify to create big databases:
- To get an API key, fill out the form on www.klazify.com.
- Take a domain related to your research and copy it. Submit it after proving that you are not a robot.
- The API will then reply in one or more computer languages.
- Find the information you need and use it effectively.
We have already explained to you why big companies use APIs to pull data from websites and also introduced you to the best company data available in 2022. Give it a try and prove it by yourself!