Are you looking for high-quality and ultimate technology tools to boost your business? Then, this article is for you because here we will tell you why B2Bs should use an API for contact enrichment!
It is common to think that just with little information about your leads or with the design of your ideal customer profile is enough to increase sales and conversions. However, these are just the things that you need to get started. For B2Bs, there is much more to think about in order to obtain considerable profits.
If we bear in mind that B2B are profit organizations that exchange services and products to enhance their own business, you should know that contact enrichment data APIs can help you know exactly how to redirect your human resources sources.
This is because contact enrichment APIs can gain deep insights from your leads in order to help you make better marketing decisions. These cutting-edge technology tools can complete the information you have gathered from simple forms, such as email addresses. They can tell name, gender, location and location from personal accounts, and also company name, industry and size from any domain.
This information is crucial if you need to make target discounts or promotions, as you will have a better idea of what they may be looking for and how your products could satisfy their needs properly.
On the other hand, contact enrichment APIs can give you accurate information about your lead’s experience on your site. How much time have they spent on it, what pages they have visited and how many visitors has your website in real time. This is great as you can extract data like what they like and what are their interests. Moreover, you can enhance your customer’s support, and your routing, as you will be able to put them in contact with the right sales department, or to offer them the ideal promotions.
You can easily be aware if the newest product of your company is doing well in the market or if your latest marketing campaign is achieving its objective. That way, contact enrichment APIs can help you have a complete picture of the performance of your company, so you should undoubtedly add one to the day-to-day running of your enterprise.
What Is The Best Contact Enrichment API?
Now you already know why B2Bs should use an API for contact enrichment, we will recommend to you the one we consider to be leading the top-level ranking: Klazify.
Using the IAV B2 standard, Klazify uses machine learning to discover and categorize useful information hidden on any online platform. The response can allow you to improve segmentation, generate more customized targets, and organize client data.
This platform also offers three top-level category frameworks from which to choose. It can assist you in meeting your needs, whether you require the comprehensive classification of the IAB taxonomy or prefer an easier category structure.
Klazify, on the other hand, has a very user-friendly platform, so you will get instant feedback and be ready to place the data it offers to work in a matter of minutes. This data will undoubtedly assist you in making smarter business decisions and running more targeted advertisements.
How To Use It?
This contact enrichment API is simple to use and can order and classify the valuable information you will need to improve the sales of your company. Here, we will tell you step by step how to use it.
- To obtain an API key, go to www.klazify.com.
- Copy any domain in your chosen field for analysis.
- Submit your form to prove you are not a robot.
- The API response will then be delivered to you in one or more programming languages.
- Take a look at the results.
In this article, we have share with you the reasons why we believe B2Bs should use contact enrichment APIs, and introduced you to the best one available. Start trying and prove the benefits by yourself!