People always say to look for the positive in the negative, and internet reviews are an example of that. Many companies take badly the comments that are not in their favor. They do not accept criticism of any kind and, in the best of cases, they do not take it into account. At worst, they attack people or censor them.
However, we must take the opinions against our brand as possibilities. These offer us areas to improve. And they can even make us notice problems that we may not have noticed before! Thanks to them, we can correct behaviors or perfect our products, and this is what really allows a company to develop.
That is why it is so important to filter these opinions and interpret what they really mean. But this task can be complicated for a human being. After all, companies get dozens and dozens of comments per day. Going through each of those opinions can get tedious. And this also requires a lot of time that could be spent on other tasks and activities. In cases like this, automating the process becomes almost vital. And fortunately there are tools capable of doing all the work for us. The most popular in 2022 is Opinion Analysis API, and today we will talk about it.
Opinion Analysis API, What It Is And Why It Should Be Included In Your Company
Opinion Analysis API is an emotion analysis API developed by Zyla Labs that is responsible for analyzing and interpreting the feelings of users through the texts they write. Its function is to determine what is the predominant emotion in opinions and comments to know if they are for, against or indifferent to a company.
That is why this tool should be part of your company. After all, it can take care of filtering reviews depending on their intent. Thanks to this, you will be able to focus on those who are detractors and understand why they are, what people did not like and how you can solve the matter.
How Does This API Work?
Its operation is simple, but no less precise for that. To work, this API needs you to provide it with the texts to parse, and then it will take care of the rest of the work itself. Opinion Analysis API supports an array of up to 64 elements maximum, of which it analyzes the first 2,000 characters. This is very useful, since most opinions do not exceed that number. After performing its analysis, it returns a result in the form of three possible outputs: promote, detract and indifferent.
Therefore, you will not only receive a report on negative opinions, but also on those that show indifference. To prevent those reviews from turning negative in the future, you can also work on them and resolve customer issues. Thus, you can transform a possible negative review into a positive one.
Opinion Analysis API does the work that would take a person hours in moments. Its analysis is accurate and reliable, and will allow you to save not only time, but also money!
Other Positive Aspects Of Opinion Analysis API
There are other overlapping aspects of this API that you need to know about. Opinion Analysis API is suitable for any type of business, no matter where it is in the world. It admits the English, Spanish and Deutch languages, which increases its possibilities of use. In addition, it can be useful for both small start-ups and already established companies from any sector. User feedback is very important at all moments, whether you’re just starting out or have been at it for a while! In addition, except for the limit of monthly queries that it allows, this API does not have any type of limitations.
Regarding its plans, it offers options for all tastes and sizes. You can try the costless version to see how this tool works; this has a limit of 25 monthly queries, and will allow you to learn how to use this API. And don’t feel discouraged if no plan suits your needs! You can contact Zyla Labs and tell them what you need. They will take care of designing something to suit you and the way you prefer it.
Take a more positive approach to negative reviews with this API. With its help, you will be able to focus on improving your products and services, and along with this, the user’s buying and using experience. Thanks to all this you will also be able to improve your emotional connection with your customers, and you know what they say… happy customers = assured business success.