Are you wondering which are the benefits of using an IP geolocation API in a website? If that is your case, keep on reading because here we will share the main reasons for using one of these and much more!
IP geolocation APIs are software programmes that use artificial intelligence to provide you with information about your leads without the need for them to provide it directly to you. These APIs, also called IP address APIs, can provide immediate answers simply by searching and extracting information that your website accumulates.
IP geolocation APIs can tell you in a matter of seconds from where in the world your leads are accessing your website. This is made possible by the ability to identify information already on your website and organise it so you can put it to work.
On the other hand, IP geolocation APIs can also help you populate your databases with accurate and up-to-date information. IP geolocation APIs can not only tell you from which city or region someone is accessing your site, but also provide information about that location, such as the area code, timezone and local currency.
With all this information you can improve the personalisation of the content on your website, complete your databases, improve your targeting and customer service and make the most of the information your website has to increase your sales and conversions.
Moreover, by making your items and services show in a segmented form only to the people you want to view them, this is a very quick and efficient approach to optimize the material presented on your site and increase your targeting.
However, IP geolocation APIs can also assist you in enhancing your cybersecurity. IP geolocation APIs are helpful for finding suspect IP addresses. For instance, if there are an unusually high number of login attempts, you can look for information about the IP addresses making such queries. They are presumably trying to access the accounts of your users if the IPs come from ASNs connected to hosting companies.
For all these reasons, IP geolocation data APIs are being used more and more in companies, B2Bs and startups, because they are a fundamental tool that can automate hard work. Thus, you will save a lot of time and money and undoubtedly improve your chances of increasing your ROI.
While there are many IP address APIs, in this article we will introduce you to the one we consider to be the easiest to use and the most reliable, so read on.
What Is The Best IP Geolocation API?
On the Zyla API Hub, you can access IpXapi, the top location data API for automatically compiling data on your leads. ipXapi’s broad localization data collection capabilities enable it to perform a lot of things, such set geo-restrictions, enhance ad targeting, provide users with experiences based on their location, strengthen security measures, and more.
The IpXapi application also enables IP statics maintenance. This cutting-edge technology IP geolocation API offers a fantastic user experience because of its sizable database and user-friendly architecture. Its databases are linked to various trustworthy internet service providers, who regularly update all new and outdated IP ranges.
How Does IpXapi Work?
IpXapi is incredibly fast and easy to use. By making a few clicks and waiting a short period, you can receive an answer promptly. We’ll walk you through the necessary steps right now.
- To begin, register for an account at https://ipxapi.com.
- Put the IP address in the relevant area to keep track of how many responses there have been.
- View the results.
We have already told you which are the benefits of using an IP geolocation API in your website, and also introduced you to the best one available right now. Start using it and take advantage from its benefits!