The need for information is the currency of the last few years and is completely necessary to create a business that makes profits on the web. In any case, there are constant dangers with every decision and software that is reliable when it comes to gathering information can be counted on the fingers of the hand.
If you want to analyze the number of keywords that are appended to each page as well as the information it saves and the security that each one has, then you need an API of categorization of information that gives you all the necessary information in a format that is easy to read both for programmers and for a person who is just entering the world of technology.
If you want to save time and money in the classification of web pages at the same time that you want to know the way in which your backend is composed you are looking for Klazify.
For Advertisers, Klazify offers domain data categorized to the IAB taxonomy. Through Klazify’s API, customers can process large sets of data, allowing them to identify patterns between IPs and backlinking information or to categorize your data set. Advertisers often find this information useful in order to enhance customer demographics and better understand their behavior.
Once Klazify finishes categorizing a domain, that domain can then have multiple categories associated with it. While a single website might only be placed in 3 categories using the IAB standards.
The IAB has nearly 385+ possible topic categories to choose from.
Klazify will navigate to the requested domain name or URL, collect its content, and determine appropriate categorizations based on a classification taxonomy: IAB V2 Standard, which can be used for 1-1 personalization, marketing segmentation, online filtering and more. The end result is that the URL or domain can now be placed in a specific category.
Klazify’s domain processing begins one of two ways:
- New Domain Ingestion: Klazify examines the website, chasing new domains and re-indexing previously categorized domains.
- External feeds: External data sources that are given to Klazify to process
Domain categorization
There are over a lot of possible topic categories, making the list comprehensive but a little broader compared to other categorization taxonomies.
Klazify’s categorization is ideal for internet filtering and security applications, and best thing of all? They support all the domains available and almost all the languages of the world.
The Classification Taxonomy that Klazify uses is from the IAB, which was referenced before. IAB stands for “Interactive Advertising Bureau.” They’ve created a standard list of categories and subcategories for advertising purposes.
For example, if a publisher is putting together a campaign on Google Ads and only wants to show up on specific websites, Google utilizes the IAB classification to decide which category a certain domain belongs to. This means that if publishers are using Klazify to determine if websites URLs are relevant and pertinent for them to advertise on, the categorization that is given to them in Klazify is also used on advertising websites all over the internet.
Network & Cybersecurity
Network and Cybersecurity companies around the globe take advantage of Klazify’s APIs and data feeds to bring industry-leading threat intel and domain categorizations. Typical uses for Klazify include using their Domains API in order to dig deeper into network traffic or using their domain categorization API in order to categorize user access logs. Klazify incorporates over 66 data feeds to augment the engine.
Also published on Medium.