Nowadays the two most important things, when they offer software as a service, is the speed in which they give that service as well as the certainty of those answers, so you get categorization APIs whose AI system is well established and oiled.
If you need to find information about the backend of tens of thousands of pages and you need them in a readable format, then you need to come across an API whose response automation and artificial intelligence are top-notch.
It is unfeasible that all the work of collecting information is in the hands of people, on the other hand, it is also necessary that individuals are the ones who are aware of the questions and problems of the users of the different services. Having a system of automated responses to customer orders leads to much more personalized attention.
One of the most convenient APIs, in terms of interface and ease of use, as well as the relationship between quality and quantity of results, most popular in recent months, is Klasify. Many of the users emphasized not only the speed of responses but also their intuitive qualities.
Klazify’s Website Categorization uses a machine learning (ML) engine to scan a website’s content and meta tags. It extracts text to classify the site and assigns up to three categories aided by natural language processing (NLP).
Their offline database is also perfect for customers who require a local option for domain categorization. Typical use cases include hardware/product integrations, custom applications, or internal use at an Enterprise organization with high request volume.
How Klazify Works
Klazify will navigate to the requested domain name or URL, collect its content, and determine appropriate categorizes based on a classification taxonomy: IAB V2 Standard, which can be used for 1-1 personalization, marketing segmentation, online filtering, and more. The end result is that the URL or domain can now be placed in a specific category.
State Of The Art Accuracy
Their website categorization API is highly accurate, a simple lookup to a company’s URL will classify its industry within 385 possible topic categories.
Domain Processing
Klazify’s domain processing begins one of two ways:
- New Domain Ingestion: Klazify examines the website, chasing new domains and re-indexing previously categorized domains.
- External feeds: External data sources that are given to Klazify to process
Categorization
Once a URL has been processed and passed the safety checks, it gets categorized.
Domain Categorization
There are over a lot of possible topic categories, making the list comprehensive but a little broader compared to other categorization taxonomies.
Klazify’s categorization is ideal for internet filtering and security applications, and the best thing of all? They support all the domains available and almost all the languages of the world.
The Classification Taxonomy that Klazify uses is from the IAB, which was referenced before. IAB stands for “Interactive Advertising Bureau.” They’ve created a standard list of categories and subcategories for advertising purposes.
For example, if a publisher is putting together a campaign on Google Ads and only wants to show up on specific websites, Google utilizes the IAB classification to decide which category a certain domain belongs to. This means that if publishers are using Klazify to determine if website URLs are relevant and pertinent for them to advertise on, the categorization that is given to them in Klazify is also used on advertising websites all over the internet.
Once Klazify finishes categorizing a domain, that domain can then have multiple categories associated with it. While a single website might only be placed in 3 categories using the IAB standards.
The IAB has nearly 385+ possible topic categories to choose from.
Also published on Medium.