Formally speaking, it refers to a system or methodology that sets up an intelligible framework for the organization, classification, and definition of the hierarchy of digital products, files, and information. So, practically speaking, the process entails the creation, designation, and classification of groups that permit a clear understanding of the source and purpose of each piece of information. They include regions, divisions, segments, and categories and are organized and related inside the organization and its various departments. Today we will talk about this and recommend an extremely useful API: Text Classification IAB Taxonomy. Continue reading What Taxonomy Cover And How To Take Advantage Of It With This API!
What dimensions of a website does a taxonomy impact?
I think there is a broad consensus that a taxonomy can impact at least these two dimensions of a website:
In the user experience, by favoring clear, logical, and consistent navigation structures; as well as by multiplying the options for accessing information and orientation signs. In other wors, it is what we could call the “don’t make me think” effect (Krug). Thus, in SEO, facilitating silo structures, avoids the cannibalization of keywords; favoring the time spent by users by facilitating semantic navigation and, incidentally, reducing bounce time.
Key benefits of a well-applied taxonomy
Artificial Intelligence (A.I.)
A well-defined taxonomy framework coupled with artificial intelligence embedded in a digital asset management (DAM) platform further enables automatic presetting of how to allocate a file or information based on semantics. This speeds up the process of managing files within the company, greatly reducing human error.
SEO (search engine optimization)
Good taxonomy directly influences the relevance of the industry (brands and products) in the indexing of Google and other search engines. After all, it naturally allows for the insertion of long-tail terms into the structure, opening up the range of contexts derived from category terms much further.
Semantics
In order to define a proper taxonomy, it is essential to comprehend the semantics derived from the dynamics and culture of the firm. So, careful definition of each group’s semantic field and filename structure (words joined by meaning, meaning the meaning of a word or group of words) is critical to the success of digital asset management (DAM).
Text Classification IAB Taxonomy: Taxonomy Advantage s With This API
The Content Taxonomy has evolved over time to provide publishers with a consistent and easy way to organize their website content. For example, to differentiate “sports” vs. “news” vs. “wellness” material. So, IAB Tech Lab’s Content Taxonomy specification provides additional utility for minimizing the risk that content categorization signals could generate sensitive data points about things such as race, politics, religion, or other personal characteristics that could result in discrimination.
Some frequent questions…
What this API receives and what your API provides (input/output)? So, just pass the text that you want to categorize and you will get its IAB taxonomy. Simple as that!
Are there any limitations with your plans?
Besides API call limitations per month:
Testing Plan: 5 requests per second.
Basic: 10 requests per second.
Pro: 30 requests per second.
Pro+: 60 requests per second.
If you want to know more about this API we recommend…
Classify Any Text You Want And Improve Your Business With This API
Also published on Medium.