Are you wondering what is the IAB category of a website and how to obtain it with an API? Then, read to the end because here we will go through it and much more!
The categorization of any website can result helpful for companies in a lot of ways. An accurate and effective way of dividing the content of a site, as well as its tags and meta tags can serve as a good method to classify valuable information for different promotional purposes.
Most businesses classify platforms, domains or URLs according to how they are defined. An industry can range from the food industry to the software system industry. Nonetheless, this segmentation is performed by machines because the data they use is typically invisible to the human eye. This is content, tags, and meta tags that are hidden within a site’s HTML structure.
One of the most widely used methods of categorization is the IAB standard, meaning the Interactive Advertising Bureau, a non-profit organization that promotes digital marketing. For promotional purposes, they’ve created a standardized set of 385 categories and subcategories and their RTB IDs.
This ranking method can help you in many ways, whether it is to create web directories, to find out which categories your site is associated with, or to decide which sites, according to their industry, you should advertise on to generate more sales volume.
Nevertheless, as aforementioned, it is a hard task to get the IAB of a site by hand, so this work is made by search engine machines that work with artificial intelligence. This way this work is automatized and is developed in the most accurate way. Website categorization APIs, also called domain data APIs can do it, and here we will introduce you to the one we consider to be the most effective and easy to use, Klazify.
How Does Klazify Work?
Klazify uses machine learning algorithms to discover and classify valuable content hidden on any website, using the IAV B2 standard. As a result, you can obtain the IAV category and subcategory of any URL, domain or even email address.
URL domains are classified into 385 industry categories by the Machine Learning Engine. You will gain a better understanding of your customers’ behaviors, preferences, and interests, as well as personal information such as name, gender, and location as a result. The response can help you improve marketing segmentation, do online filtering, create more personalized targets, and organize customer data.
This API, on the other hand, provides three top-level category structures from which to choose. It can assist you in meeting your needs, whether you require the comprehensive classification of the IAB taxonomy or prefer a simpler category structure.
How To Use This?
Finally, this is the most precise website data API and website classification API, and its user-friendly platform ensures that you can use it quickly and get quick results with just a few clicks. To use Klazify to obtain the IAB of a website, do the following:
- Go to www.klazify.com to obtain an API key.
- For analysis, copy any domain in your chosen field.
- Submit your form to demonstrate that you are not a robot.
- You will then receive the API response in one or more programming languages.
- Take a look at the outcomes.
We have already explained to you what is the IAB category of a website and how to obtain it with an API. Also, we have gone through the main features of Klazify, the best website categorization API available for domain data in 2022. You should give it a try and see how it results for you!