Are you wondering what are quality contact enrichment APIs, and why are they useful? Then, read to the end because in this article we have all the answers you need!
Contact enrichment APIs are cutting-edge technology software programs that can extract company data from any website and complement it with information from other sources. Instead of allocating human resources to obtain this sort of information, you can include one of these sophisticated APIs in the day-to-day running of your company, freeing them to perform more important tasks.
These APIs will navigate to the appropriate domain or URL, retrieve the content, and categorize it in one of two ways. As a result, based on the taxonomy, the URL or site can now be allocated to a particular bucket. It could be simple mix-and-match engines based on taxonomies or more large – scale machine Learning (ML) and Artificial Intelligence (AI) technologies (AI).
The majority of these APIs, also known as website classification or data enrichment APIs, make use of the Internet Advertising Bureau’s website categories. The IAB has over 500 categories, ranging from a site’s industry to more specialized subcategories focusing on the products or services it sells.
Contact enrichment APIs give incredible results in different programming languages that can help you increase your leads. By gaining accurate insights from your customers, you will be able to achieve segmentation, personalization, a better sales strategy, obtain more accurate KPIs, among other things. And, as a company manager, you surely know all this helps to get better ROI.
So, nowadays, there is no doubt that a company that is looking for growing needs a contact enrichment API. Without it, you will be at a disadvantage compared to the competition. Despite there are a screw of website categorization APIs in the market right now, like Webshrinker or Clearbit, we want to introduce you to the best of them: Klazify.
What Is This Tool?
Klazify is the best contact enrichment API available in 2022. It analyzes a website’s text and meta tags and categorizes any Internet domain using clever classification technology. Its taxonomy of classification is also based on the IAV B2 standard, and it can be used for 1-1 personalization, marketing segmentation, online filtering, and other applications.
This website categorization API also provides three top-level category structures to choose from. It can help you meet your needs, whether you need the IAB taxonomy’s deep categorization or prefer a simpler category structure.
Klazify, on the other hand, has a social media scraper that can generate a list of URLs for all of a domain’s social media channels, as well as other useful information. Finally, it includes a logo API that will help you obtain any brand logo from any website and include it in your own.
Furthermore, its user-friendly platform makes it much easier to accomplish all of this in just a few clicks. This is why we strongly recommend Klazify to anyone looking to generate more leads through company enrichment.
How To Use This?
In order to use Klazify properly, you need to follow the steps below.
- Go to www.klazify.com to obtain an API key.
- Find and copy any domain in the field you want to categorize. Submit it once you’ve confirmed that you’re not a robot.
- The API response will then be delivered to you in one or more programming languages.
- Take a look at the results.
We have already explained to you what are quality contact enrichment APIs and why they are useful. Include Klazify in the routine of your company and see how your leads increase!