Do you require email marketing in order to produce quality reports? Make use of the resources available to you!
Email marketing is a highly effective kind of internet marketing, and one of the reasons for its success is that it is simple to track and measure. Tracking the effectiveness of your email marketing campaigns indicates not only where you’ve converted your subscribers, but also where you can improve your email marketing approach to boost engagement and income.
Taking these measurements and compiling them into a report can help managers, executives, and stakeholders assess an email marketing strategy’s performance. The good news is that you can use an email marketing reporting template to deliver these numbers to your team. After all, one of the most appealing aspects of email marketing is its simplicity.
But, in order to make tracking your important data as simple as possible, how can you build up a solid email marketing reporting template?
Taking Advantage Of Your Mailing List’s Built-in Reporting
Your email service provider’s built-in reporting features can handle a large chunk of your email marketing reporting. Although they may not have the exact metrics on a single page that you want to feature in your report, these automatically generated reports may often be printed and shared without any additional formatting.
Campaign Monitor, for example, includes extensive email reporting capabilities. You can see Campaign Performance at a glance and choose from a variety of calendar ranges, individual campaigns, and lists or segments to enter.
The amount of campaigns sent, emails sent, delivery rate, open rate, click rate, unsubscribe rate, and source rate are all included in the data. The Detailed Performance section compares key variables across campaigns and uses bar graphs to display detailed data quickly.
As a result, email marketing could be really useful and effective in this scenario. This is when you utilize email to market products or services while also cultivating relationships with potential consumers or clients. Simply said, it’s direct mail that’s delivered electronically rather than through the mail.
Because the battle for attention and new clients is severe, you’ll need to use a range of marketing methods, including email marketing, to stay ahead of the pack. In this section, we’ll look at some of the best email marketing tools you can use right now to boost your return on investment (ROI):
Postr
Postr is an email marketing solution that boosts open rates by up to 70% using artificial intelligence. Personalization enhances conversions, according to this free service. You can send up to 20,000 emails to your first 200 subscribers for free each month. You are not restricted to sending newsletters; you may also send welcome emails, birthday greetings, and any other type of material.
It also enables you to deliver customised messages to each recipient, something that is impossible with traditional email marketing platforms. The best aspect is that you may have an unlimited number of individuals participate your contest or sweepstakes. Postr has no hidden fees or limits; you simply pay for the number of emails you send.
Drip
Drip is an email and SMS marketing automation service that is suitable for growing ecommerce firms looking to improve their email marketing. Use your ecommerce customer data to create highly personalized email and SMS marketing campaigns that will boost your sales, such as targeting clients based on what they buy, research, and click on your website. Using pre-built or bespoke segments that update in real-time, Drip makes it simple to target the proper audience.
GetResponse
GetResponse provides you with powerful and easy-to-use tools for creating pages, sending emails, and automating your marketing. You will receive all of the marketing options you require to help your business flourish. Use the lead generating tool to create your contact list and turn your viewers into devoted followers.
Engage with potential clients and consumers via online communication to provide a better experience. It also enables you to effectively promote your company in order to convert visitors into loyal and recurring consumers. Stay on top of your creativity by using professional email templates, guaranteed deliverability, and easily accessible design tools.