Are you seeking for a faster and smarter company growth? Then, this article is for you because here we will present you the top 3 data enrichment tools for converting more leads!
If you are looking for a way to optimize both your marketing team and yours, then you should try a website categorization tool. These APIs extract lots of information from any URL and categorize all that data in order to reach conclusions that can help you make important decisions and readjustments on your enterprise.
For example, by using a website categorization API your reps can score and route leads quickly and precisely, allowing them to spend more time on another valuable tasks and less time on bad fits. They can also provide shorten forms without losing data, as you are surely aware that conversion rates are often lower when forms are long.
Besides, classification APIs can also help you to increase engagement and conversions by creating precise targeting instead of audiences and workflows that are “good enough.” So, this is a good way to start saying goodbye to incomplete records and sale contact details, and to also put your data to work.
Furthermore, with the automated enrichment these B2B software programs provide, you can power precise lead scoring and routing, detailed customer segmentation, and reporting that drive outcomes. Thus, they ensure continuous improvement aided by machine learning and QA experts. So, in order to help you achieve all this, we are going to introduce you to the top 3 data enrichment tools for converting more leads.
Klazify
Klazify is currently one of the most useful APIs available. Using Natural Language Processing (NLP) and a Machine Learning Engine, this application extracts internet information from a website’s text content and meta tags. JSON, PHP, or Python can all be used to write the response.
Using the IAB V2 Standard classification taxonomy, this platform will travel to the relevant domain name or URL, collect data, and generate appropriate classifications. These categories can be used for a variety of purposes, including one-to-one personalisation, marketing segmentation, and internet management. If what you are looking is a way to enhance your company performance, then this website categorization API is the best one for you.
Clearbit
This is another option you should also consider. Your team has the entire data at their fingertips with Clearbit Enrichment API. With automated enrichment, you can power precise lead scoring and routing, comprehensive customer segmentation, and reporting that drive outcomes. It can also add 100+ B2B data points on every account in your target market, including technologies installed, employee count, revenue, location, contact details, and much more.
URL- Classification
Finally, you can try URL-Classification. This API functions by sending an HTTP request to one of its servers and returning a response with the domain, URL, or keyword classification. URL filtering, parental controls, end user segmentation, brand safety, programmatic RTB, and web filtering are just a few of the applications for this platform’s services technology. If you want to boost your advertising performance, it will also help you.
Now you already know the best website classification APIs available in 2022 for data enrichment. You just need to start trying them and see which can help you and your team better!