Are you in need of a tool that can help you gain insights from your customers? Then, this article is for you because here we will show you the top 3 data enrichment APIs to get the most out of your clients!
Every day, data enrichment technologies are becoming more critical to the success of any organization. To begin, we’ll define data enrichment as the process of adding context to acquired data by appending or otherwise supplementing it with information from other sources.
To put it another way, data enrichment APIs pull a significant quantity of data from any URL and categorize it in order to come up with conclusions that can help you make important business decisions and changes. By employing a data enrichment API on the day-to-day of your company, you will see the amounts of information your website accumulates optimized.
It is well recognized that having a precise understanding of your customers’ preferences and sentiments can lead to better sales targeting, segmentation, and personalisation, as well as improved KPIs and, as a consequence, more conversions. Nonetheless, you may believe that acquiring this information will be difficult. That is why website categorization APIs have been developed, so they can assist company managers in getting the most out of their clients and make their companies grow.
So, there is no doubt you should choose a website categorization that can help put your data to work and make your business profits increase. Here, we will present you the top 3 data enrichment APIs in 2022, so you can take a pick at them and decide which is better for your business to gain better insights from every potential customer.
1. Klazify
Klazify is the best online classification API currently available. This API pulls internet information from a website’s text content and meta tags using Natural Language Processing (NLP) and a Machine Learning Engine. So, this cutting-edge technology tool helps you to gather accurate data from your clients. Its categorization taxonomy, on the other hand, is based on the IAV B2 standard and can be used for 1-to-1 personalisation, marketing segmentation, internet blocking, and other purposes.
As a result, Klazify provides a social media scraper that can produce a list of URLs for all of a domain’s social media channels, as well as other helpful information. Thus, its user-friendly platform makes it much simpler to do this just in a few clicks. This makes Klazify a must-have for your company’s day-to-day operations.
2. Webshrinker
Another data enrichment API worth trying is Webshrinker. It scans, collects, and categorizes billions of websites using artificial intelligence. Large data sets are processed by machine learning algorithms, and new information is delivered to consumers via API or database update. It also has image and logo scanning capabilities for detecting new scams and infections.
3. Clearbit
This is a different option you should consider, and it is one of the most known website categorization tools. Your team can access all the data with the Clearbit Enrichment API. With automated enrichment, you can power precise lead scoring and routing, thorough customer segmentation, and reporting that drives outcomes. It may also add over 100 B2B data points to each account in your target market, including installed technologies, employee count, revenue, location, contact details, and more.
We have already shared with you the top 3 data enrichment APIs to get the most out of your clients. By using these tools, you will be able to improve your KPIs and conversions, and see your business grow by using the information your website already has. Start trying them and see the benefits for yourself!