Are you looking for alternatives to Segment customer data API? We have the most suitable options for you.
Customer data is information on customers that a store or other business has on file, such as names, contact information, and purchasing histories. With it, many companies integrate all the data in one platform in order to generate a single consumer profile, data is gathered from a number of sources, cleaned, and integrated
Collection data enables you to meet customer expectations for customized communications and recommendations. Furthermore, the more you know about the types of items/services your consumers are interested in, the more likely you are to pitch and complete sales on products they are most likely to buy.
Nowadays, the best technology to obtain data from your customer is an Application Programming Interface (API) because it is considered one of the most accurate technology and uses artificial intelligence. Besides, the data is provided in real-time.
On the other hand, this data can be utilized to improve marketing methods such as customer profiling and ad campaign effectiveness. With it, you can provide a better customer experience. However, there are a variety of software programs available, and not all of them work or interact in the same manner. As a result, we propose that you use the following APIs:
1-Klazify
Klazify is the most efficient way to get high-quality data from your customers. By collecting data from multiple sources, this technology aids you in running your organization.
It categorizes data using an application programming interface (API) based on URL, email address, or domain. You can acquire a variety of things from Klazify, including logos, information, market classifications, and domain security levels.
Klazify uses the same technologies like Facebook, Pinterest, and other major ad networks to build over 385 topic groupings. This software makes it simple to develop a full-funnel audience targeting plan. The knowledge can be put to a variety of uses. Besides, it allows you to obtain in computer languages.
2-Totango
DNA-CX (Dynamic No-Schema Active Customer Index technology) is a customer data platform by Totango that allows users to integrate all customer data sources. This program is excellent for segmenting your consumers and viewing various stats that aid in determining which clients should be prioritized.
Totango is a customer success software that allows you to design, run, measure, and expand your SaaS customer journey in order to keep and grow clients.
3-Blueshift
If you’re searching for a CDP that will deliver real-time experiences across the whole (omnichannel) journey, the Blueshift Smarthub Customer Data Platform is another wonderful alternative. Its broad AppHub also gives customers access to a wide range of data connectors, which is a big benefit! Real-time data unification, audience segmentation, 1:1 personalization, and predictive intelligence are all popular features on this platform.
Also published on Medium.