Are you aware of how important Brand safety is? Well, if you don’t, you may need to get to know this URL categorization API that with its many features will let you protect your brand in the safest way!
Forgery and counterfeiting affect all manufacturing sectors. The second-largest distribution route for fake goods in the world is now the internet. It is crucial to as quickly as possible identify the affected sites.
Business involves a variety of dangers, after all. In some instances, the goal is to protect the brand’s reputation, while in others, the goal is to lessen the sales decline caused by consumers purchasing counterfeit items.
Additionally, forgeries frequently lead to unsafe or dangerous products in a significant number of instances. For instance, this occurs in the internet selling of drugs and medications, which poses a serious risk to the general public’s health.
Because of this, it may be necessary for you to use an API for URL categorization, whose databases are typically routinely updated with information on numerous bogus websites, to assist real businesses and brands in their surveillance against the emergence of dangers. These technologies use a machine learning algorithm to identify websites that might be conducting illegal activity.
More about Categories and Safety
An API for website categorization’s big priority is to support businesses in keeping their consumers’ online environments secure. A web categorization API can help a company stay in compliance with internal policy and legal requirements by identifying hazardous or incorrect URLs before they harm user computers or internal networks.
Another amazing benefit of website categorization APIs is the capacity for businesses to integrate content-based filtering into their own products and services. Without a doubt, this protects users from attacks, phishing, and inappropriate content.
Klazify
The best aspect is that Klazify‘s classification works with accuracy for internet security and filtering software, with support for almost all of the world’s languages and all of the currently available domains. These features make it the most reliable API available online.
Through its search functionality, Klazify categorizes websites and businesses according to their areas of expertise. Its aims are to find, classify, and compile a list of the top websites on the internet (up to 3 levels).
On a scale from 0 to 1, where 0 represents complete ambiguity and 1 represents complete confidence, Klazify operates. This API establishes a connection to a certain website or URL, collects data, and then separates it into over 385 categories for one-to-one customization using the IAB V2 Standard Classification taxonomy.
For the purpose of providing real-time results and keeping a database up to date, web crawlers from Klazify frequently visit and inspect both new and old websites. Each response returned by an API contains JSON, which is easy to comprehend and incorporate into other systems.
With all this information we can say that, in order to improve your brand safety, you definitely have to start employing Klazify to resolve that task and concentrate and other aspects of your brand. So go and try it right away!