The cannabis industry has witnessed remarkable growth and transformation in recent years, propelled by evolving regulations and changing societal attitudes.
As businesses within this dynamic industry seek to establish their brand presence, build customer loyalty, and drive sales, email marketing has emerged as a powerful tool for reaching and engaging with their target audience and the best tool available right now is Postr.
Despite unique challenges and restrictions associated with promoting cannabis products, leveraging email marketing can unlock immense opportunities for businesses to foster connections, educate consumers, and ultimately thrive in this market.
Email marketing offers numerous advantages for cannabis businesses navigating the intricate landscape of regulations and restrictions.
It provides a direct and personalized channel of communication, allowing brands to engage with their audience on a one-on-one basis. By obtaining consent and building a subscriber base of interested individuals, businesses can deliver informative content, product updates, special promotions, and educational resources straight to their customers’ inboxes.
However, not every email marketing tool allows this type of content, that’s why our recommendation is Postr.
Why Is Postr The Best Email Marketing Provider For Cannabis Businesses?
Postr is the best tool for content banned by other email marketing platforms. Among them:
- Adult Content
- Cannabis Businesses
- Pharmaceutical products
- Casino and Gambling services or products
- Multi-level marketing
- Affiliate marketing
- Sports Betting
- Cryptocurrencies
They allow legal businesses that offer these types of services, products, or content: pornography/sexually explicit content, dating, cannabis businesses, pharmaceutical products, casino and gambling services or products, multi-level marketing, affiliate marketing, sports betting, credit repair and get out of debt opportunities, list of brokers or list rental services, cryptocurrencies, virtual currencies, and any digital assets related.
Why Do We Recommend Postr?
When they started in 2019 Postr’s mission was to help anyone with an audience grow, and to grow within an affordable budget.
Postr is committed to helping you save time and money by helping you communicate with your audience with their free, easy to use templates and guides, all at an affordable price.
From bloggers to journalists, travelers, YouTubers, and creators they have helped over 50,000 companies send over 56,000,000 emails and grow.
How Does It Work?
Postr is a web-based application that works in most web browsers, which means you don’t need to download or install any software on your computer. To make sure that this tool works properly in your browser, you should enable cookies, pop-ups, and JavaScript.
1. Set up your account
When you sign up for a Postr account, you’ll enter your name and email address, and we’ll send you an activation email. When you receive it, click the link to activate your account.
2. Set up your audience
When you create a Postr account, we’ll use your setup details to automatically generate your audience for you. You can edit the default information for your audience if you need to, or immediately start adding contacts.
3. Create a campaign
Next, you’ll craft your first campaign. A campaign is a message that you share through email to your audience. Make it simple and easy to read.
4. See your campaign reports
You’ve clicked Send, but it’s not over yet! A key component of successful marketing is tracking audience engagement, so you can provide more of what your contacts want and less of what they don’t.
Here’s A Tutorial Of How To Use Postr:
Also published on Medium.