Technology advances at such high speeds that many times we cannot keep up with it. This can be overwhelming at times; and the truth is that many small or non-software companies end up rejecting new tools for this reason. However, there are tools that are really easy to use and that provide information that simplifies sales; marketing, and design strategies. Keep reading The Best Data Extraction API For B2B Companies, we’ll tell you about Codery; the Best Data Extraction API for your needs.
5 benefits of Web Scraping for your digital strategy
Web Scraping can be very useful for any digital strategy. In fact, this practice is more common than you think, and you may have already used it in some way.
By looking at other websites, you can find many valuable ideas for your own digital strategy and make small improvements that pay off big. Some of them are:
Generate valuable business ideas
Collecting data would be useless if it does not bring valuable insights and ideas that can be applied in everyday business.
But when you look at what works (or doesn’t) on other sites and compare it to what you’ve already done in your own strategy; it’s easier to make decisions and make changes that improve your performance and results.
Validate hypotheses and dispel myths
It is very common to see statements that are given for truth, but that have never been proven with data.
In these cases, evaluating the results that others have can help you dispel myths and accurately validate hypotheses.
For example, do certain words in a post’s title increase your click-through rate? Or do certain writing techniques promote better engagement?
That kind of information is easily accessible with Web Scraping.
Save time and effort
Bots can do the same mining job that would take you weeks or even months to complete in a few hours or days.
That makes saving time one of the great assets of this approach as opposed to manually collecting the information.
Also, bots are more accurate because they don’t face distractions and worries like humans, nor do they have to deal with countless variables like we do in everyday life.
Collect data from more accurate sources
Is a lot of the market research you have access to out of date by a few years? Does only a small part of the data apply specifically to the segment you serve?
That kind of problem, though decreasing more and more, is still common. With Web Scraping, you know the sources you’re going to see, and you can choose only sites that are directly tied to your industry.
This increases the accuracy of the ratings and, in turn, the chances that you will find good information to use in the strategy.
Perform specific tasks
At the beginning this topic was touched on, about how Web Scraping can be more common than you think, and that your company can already use it.
This is because many of today’s marketing tools like SEMRush, Buzzsumo, Ahrefs, SimilarWeb, Hunter.io, and others are basically pull resources.
They examine the data on web pages and provide important information about it, such as traffic data, backlinks, content engagement, contact information, among others.
That shows how relevant the practice is to doing specific tasks, like finding good guest post partners, what topics to talk about on your blog, or even discovering a potential partner’s email.
Codery: the Best Data Extraction API
The Codery API crawls a website and extracts all of its structured data. You only need to provide the URL and the API will take care of the rest. Using Codery, with a single request, the large-scale search engine crawls pages. To manage all types of websites, use a real browser to scrape and handle all of the javascript that runs on the page. As well, this API has millions of reliable proxies available to acquire information required without fear of being blocked.
Developers may use the API to extract the data they desire, either as a file to keep or to feed the information into various applications after they understand how it works.
Use The Best Data Extraction API To Extract Data From Any Website
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Also published on Medium.