Would you like to check where the visits to your website come from? Well, in that case, there is an API that will help you with your needs! In the following article, we will explain this tool in more detail.
Knowing the geographic location of the website visitors can help website owners better understand the cultural backgrounds and preferences of their audience. This information can be used to tailor content, marketing messages, and products/services to better meet the needs and interests of the target audience. Knowing the sources of website traffic can help website owners determine the effectiveness of their marketing efforts. If a particular marketing campaign is driving a lot of traffic, it can be replicated or scaled to further boost traffic and sales.
Understanding the sources of website traffic can help website owners identify which keywords are driving traffic to the site. This information can be used to optimize website content for those keywords and improve the site’s search engine rankings.
As you can see, knowing all this data is very important for websites. And this is even more important for companies looking to sell products or services. Fortunately, there is a tool that will allow you to find out these data and more! This API is called Site Traffic API!
Use Site Traffic And Discover Where The Traffic Of A Site Comes From
The Site Traffic API from Zyla Labs provides businesses with data on the sources of their website traffic, allowing them to make informed decisions about their marketing strategies. By consulting the Site Traffic API, businesses can determine which sources are driving the most traffic to their site and adjust their marketing efforts accordingly. For example, if a website is receiving a lot of traffic from social media platforms, then investing in social media marketing can be an effective way to increase traffic and engagement on those platforms.
The Site Traffic API can also be useful for monitoring website performance over time. By tracking changes in website traffic sources, businesses can identify trends and adjust their strategies accordingly. For example, if a website’s traffic from search engines is decreasing over time, then it may be time to re-evaluate the site’s SEO strategy and make changes to improve search engine rankings.
How To Use The Site Traffic API?
Step 1: Create a free account on the Zyla API Hub.
Step 2: Select the API you want to use, in this case, Site Traffic API.
Step 3: Choose one of the available plans and make the payment.
Step 4: Select the endpoint you want to use and complete the required data.
Step 5: When you’re done, click the “test endpoint” button and in just a few seconds, you’ll get the Website Traffic data!
Before concluding with the article, we will show you an example of an API response:
cURL:
curl --location --request GET https://zylalabs.com/api/29/site+traffic+api/93/traffic+source+and+overview --header 'Authorization: Bearer YOUR_ACCESS_KEY'{
"engagement": {
"avgVisitDuration": 419,
"bounceRate": 0.3561,
"pagesPerVisit": 8.84,
"totalVisits": 2421700000
},
"monthlyVisitsEstimate": {
"2021-12-01": 2893000000,
"2022-01-01": 2652000000,
"2022-02-01": 2200000000,
"2022-03-01": 2361000000,
"2022-04-01": 2300000000,
"2022-05-01": 2421000000
},
"name": "amazon.com",
"trafficShareByCountry": [
{
"United States": 0.8126
},
{
"Canada": 0.0129
},
{
"India": 0.0129
},
{
"United Kingdom": 0.011
},
{
"China": 0.0089
}
],
"trafficSources": {
"Direct": 0.5963,
"Mail": 0.0265,
"Paid Referrals": 0.0028,
"Referrals": 0.0641,
"Search": 0.2635,
"Social": 0.0465
}
}Overall, the Site Traffic API from Zyla Labs is a valuable tool for businesses and website owners looking to understand and optimize their website traffic. By consulting the API, businesses can identify the sources of their traffic, adjust their marketing strategies, and identify potential partnerships and collaborations.
Also published on Medium.