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Tag: Advertising

The tricks of Amazon to become the world’s most selling company in the world

Amazon will stop buying directly from thousands of suppliers, following a surprise announcement that invites them to sell on its platform directly to consumers, and also managing their own logistics. They will have to manage their sales directly, establish retail sales systems and probably raise prices. More than half of…

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Startups + marketing: What is Fluency Ad Tech Platform?

Fluency’s clients are industry-focused digital advertising and marketing agencies that service small and medium-sized businesses (SMBs) in vertical markets. To date, these digital marketing agencies have had to choose between investing in an expansive in-house team to build and manage a proprietary platform, or partnering with a platform provider that…

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Digital advertising: Facebook and Google are losing. Amazon is looking to take advantage

Amazon grows in markets that were not necessarily its niche. The digital advertising market will represent revenues of more than 311 billion dollars in 2019. Google and Facebook account for more than 50 percent of digital advertising. We know that Amazon is a giant in e-commerce that is gaining prominence…

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