You have probably heard the word API lately. However, do you know what it is? An API, or Application Programming Interface, is a program that connects applications, software, and systems. Its purpose is to exchange data in an automated way, alleviating the responsibilities of people and doing an efficient job.
In other words, APIs are the employees that every company would like to have. It works virtually on its own and delivers accurate results in half the time. That is why they are so useful for all companies, and there are some that are more than essential for any business: emotion analysis APIs.
What Are The Sentiment Or Emotion Analysis APIs?
Emotion analysis APIs are responsible for analyzing the texts written by people to determine their emotions. Thanks to that, they allow companies to know if their customers are satisfied or not just by reading their reviews and opinions. They also help companies determine what customers love about them or what they need to improve to keep customers satisfied.
With these APIs, you can establish a stronger emotional connection with your consumers and get closer to them. Thus, your company will be able to grow and gain a strong and loyal clientele.
There are many emotion analysis APIs options on the market, but today we want to tell you about one in particular: Opinion Analysis API. Read on to learn more about this practical and essential tool.
Opinion Analysis API, An Efficient Tool To Analyze Public Comments
Opinion Analysis API is an emotion analysis API developed by Zyla Labs, a public hub where API providers can publish APIs for developers and partners to consume. Its main task is to analyze reviews and public comments to determine if they help promote the brand, they don’t, or if users feel totally indifferent. As a result, you can know what users think about your products or brand and how they feel about it.
This API relies on public comments to tell you what they’re saying online about your company. Thanks to this, you will be able to identify those consumers who feel emotionally connected with your brand and those who do not.
How Does This API Work?
Opinion Analysis API works very simply and almost automatically. It does all the work for you; you just have to provide it with the comments you want ir to review.
This API receives an array of up to 64 items maximum, of which it parses the first 2000 characters. After performing the analysis, it gives you a result in the form of 3 outputs: promote (which means that your customers are satisfied and their comments are positive), detract (which means that consumers are not satisfied with the product or brand), and indifferent (which indicates that users were not attracted enough to the service to establish an emotional connection with the company).
Also, this API supports English, Spanish and German languages. And it doesn’t matter what market sector your company is in because it can be adapted to any business. This API can be extremely useful to you in any case, whether you are a start-up or an established company.
Other Opinion Analytics API Features
This API has no limitations (only those related to the maximum number of calls supported per month).
In addition, it offers multiple plans designed to meet the needs of each company. It even gives you the opportunity to test the product at no cost, with a maximum of 25 queries per month, so you can see how this API works before finally hiring it. And if you want something customized to the needs of your company, you can contact Zyla Labs and design something with them. They will help you prepare something according to your tastes and requirements.
Do you want to know what internet users are saying about your product or brand? Do you need a tool to help you determine the intent behind their comments? Are you looking for a program that does all this easily, quickly, precisely, and efficiently? If the answer to those questions is “Yes”, you should try Opinion Analisus Api. You could find in it everything you were looking for to strengthen your connection with your customers and grow your company.