Are you looking a good way to reach your workers daily with important information of your brand? Then, read to the end because here we will tell you how to send your employees newsletters using these email marketing tools!
Email marketing has become a widely used practice in the adtech world. It consists of sending regularly emails to subscribers, customers or potential clients that you may have on your company’s database. Besides, nonprofit organizations have also started to use this, as it is a good way to gain donators and volunteers.
Despite email marketing is usually linked to sales business, to increase profits of a brand or even to build a community around it, it has another uses that can be really advantageous for you. For example, email marketing tools allow you to send your employees a newsletter with crucial information they should be aware of in order to improve their work development.
Sometimes, there is just not enough time for on-site or virtual meetings to keep up to day to your workers about a new campaign, changes on the customer service protocol or new items on your catalogue. So, sending newsletter to them every day with the latest information of your company might be a good way to optimize everyone’s time.
Where Can I Get This?
Nowadays, there are a variety of email marketing solutions in the adtech world you can employ to do this. Nevertheless, you should choose which one to use in order to suit your needs as good as possible. Here, we’ll show you the most effective ones available in 2022.
Postr
In today’s adtech industry, Postr is the greatest email marketing tool accessible. Artificial intelligence is used in this platform to help firms achieve open rates of at least 70% for their email marketing communications. But, newsletters for employees can also be sent effectively, as you can check who has read them or not, too.
The email builder with drag-and-drop functionality of Postr is fantastic. You may establish follow-up email sequences, segment users, and send emails using email tools. As a result, it employs AI-driven algorithms to help you choose the optimal time to send automated emails for maximum deliverability.
Thus, Postr also offer a good way to take care of your budget. If you’re curious, you can have up to 3,000 subscribers using this tool, with the option to upgrade to a higher plan. So, if you have a huge amount of employees to keep updated, this could be the best email marketing option.
Elastic Email
You can use Elastic Email to keep updated to your employees with the power of smart solutions and current technologies. It contains email designers, campaign creators, and autoresponders, allowing you to be creative while still managing recipients and sending emails without having to lift a finger. This program allows you to create an endless number of online forms in order to help your human resources optimize their time by acquiring new connections securely.
AWeber
AWeber is one of the world’s oldest email marketing companies. It offers a simple user interface and lets users write plain text emails. The primary tab of Gmail is more likely to show plain text emails (and 90 percent of internet users who use email are on Gmail). The email servers of Aweber have a good reputation, and email ISPs have learned to trust them over time. As a result, your email campaigns will have extraordinarily high delivery and open rates.
We have already told you how to which are the best email marketing tools in order to send your employees newsletters regularly. You just need to take a peek at them, start trying them and see which of them suits your needs better!