Do you the benefits of using a website categorization API? If you don’t, here we are to explain them to you! Also, we will introduce you to the best API available to scan website’s content and meta tags!
Website categorization is typically accomplished by automation using tools and technology designed for the purpose. Simple taxonomy-based mix-and-match engines or more sophisticated technologies that make use of Machine Learning (ML) and Artificial Intelligence (AI) could be used (AI).
Automated tools may set up a routine for crawling the web, classifying websites, and maintaining user-accessible data in their files. When a website is contacted, its engine will ingest the URL, study it, classify it, and provide the information to the caller.
This online and real-time classification procedure is typically in addition to, but occasionally the only one that they have. Again, the information produced will be kept for the advantage of subsequent users.
How could this benefit your marketing strategies?
Using categories can help with decision-making in marketing. It is critical to budget carefully and maximize your marketing budget because more money is being spent on internet advertising.
Due to the steadily expanding constraints on internet marketers’ access to consumer surfing data, website categories are regularly used as a good substitute when making decisions about contextual marketing and the placement of advertisements.
It permits the display of advertisements on websites that target customers are likely to visit and browse rather than making selections only based on keywords and tags.
In addition to helping the company build a favorable list of organizations with which it is comfortable associating, it also enables them to prevent affiliation with dubious websites that can damage their reputation.
There are many providers of categorization APIs, but as always, the offerings and quality can vary, as well as how they are categorized. It is important to check if the service can scan documents “on the fly” and keep its database current. All of this leads us to Klazify, the best tool for completing all these tasks.
Klazify
Klazify is currently a trusted and extensively implemented API in today’s society. With the help of Natural Language Processing (NLP), this application finds information online. Next, a Machine Learning Engine analyzes the text and meta descriptions of a website.
Additionally, Klazify includes a search engine that divides websites and companies into groups according to their areas of specialization. Finding, ranking, and classifying the top websites on the internet are its objectives (up to 3 levels).
The logo API from Klazify is another easy-to-use yet effective tool for boosting your brand. You can use our large library of more than 10,000 high-quality pictures and fonts to quickly and easily design logos using only one click.
Create folders for these assets, such as logos and typefaces, and then store them to your choice cloud storage platform. All of your assets are tracked by API, which makes them all readily available if you’re seeking for a specific one.
For your marketing purposes, Klazify is the best option to categorize a lot of domains on the fly without problems. We encourage trying it right away!