A lot of people wonder what business data is, or why they should care about it. Learn about the topic with this brief overview from our team.
Business data is information that’s been collected and organized for the purpose of making decisions in a business setting. It can be thought of as a sort of snapshot of the state of a given company at a certain point in time, often used to make better decisions.
Business data is any and all information related to business entities and companies. This includes, but is not limited to:
- Keywords that apply to the company
- Logo of the company
- City the company is located in
Companies use domain categorization APIs to get business data because it allows them to simplify their own processes of collecting, cleaning, organizing, and using all of this information in real-time.
An API will help you:
- Build a customer’s profile
- Create relevant content
- Segment advertising campaigns
There are hundreds of APIs out there, so which one should you use? We recommend you try out Klazify.
Use Klazify to get real-time business data
Klazify has grown into one of the most comprehensive domain APIs available. It’s a free and widely used Natural Language Processing (NLP) and Machine Learning Engine API for website categorization.
Follow these procedures to get machine-readable data from a domain categorization API:
- Sign up at www.klazify.com to acquire your own private API key.
- Copy and paste the domain into the provided form before submitting, and double-check that you are not a robot.
- The API answer can be in JSON, PHP, or Python.
- Save the information and use it as you see fit.
That’s all there is to it! It’s straightforward, and you and your company can use it to achieve a variety of goals.
An example of a response is as follows:
{
"domain": {
"categories": [
{
"confidence": 0.69,
"name": "/Online Communities"
}
],
"domain_url": "http://www.reddit.com",
"social_media": null,
"logo_url": "https://klazify.s3.amazonaws.com/72644513816371671666195303e293793.01678727.png"
},
"success": true,
"objects": {
"company": {
"name": "Reddit",
"city": "San Francisco",
"stateCode": "CA",
"countryCode": "US",
"employeesRange": "1K-5K",
"revenue": null,
"raised": 550100000,
"tags": [
"Internet",
"Web Services & Apps",
"Technology",
"Forums",
"Mobile",
"B2C"
],
"tech": [
"google_apps",
"aws_route_53",
"amazon_ses",
"mailgun",
Is This a Low-Risk Alternative?
Yes, it surely is! This platform will go to the correct domain name or URL, collect data, and create appropriate categories using the IAB V2 Standard classification taxonomy. You can use these categories for personalization, marketing segmentation, internet limitation, and a variety of other things. As a result, the URL or domain may be classified into a variety of categories.
Because Klazify’s classification can handle practically any foreign language or domain, it’s ideal for internet filtering and security applications.
Here is where you may sign up for Klazify.
Related posts:
Get Revenue data using A Company Domain with this API
Also published on Medium.