Are you looking for a tool that can help you to know better about your company’s performance? Then, read to the end because here we will tell you how to obtain highly specific analysis and categorization of web content with an API!
Today, anyone in a startup, B2B or large company knows that without data, you’re blind. The data, metrics, analytics and statistics of a website are very useful to know how a company is doing and how it is being received by its audience.
For example, it is not the same if a new landing page you have launched on your site for a new product has received 1000 visits in a week than if it had received 1000 visits in a month. Nor is it the same to have obtained 1000 clicks on a call to action bottom as it is to have obtained 1000 clicks from unique users on a call to action botton.
All this data is crucial and important and any company should be able to count on it to improve its performance. However, doing this by hand can take too long in a world where every minute counts.
Therefore, an excellent solution for this is to use a website categorisation API. These software programmes use complex algorithms and search engines to extract information from URLs and analyse it in order to obtain valuable information for businesses about analytics and metrics.
For example, a website categorisation API allows you to find out how many people have visited your page, where they clicked, how long they spent, where they showed interest, how they reacted to your content and much more. All this data is very important to make decisions regarding the content you publish in order to engage your audience and achieve more conversions.
But a website categorization API not only gives you information about metrics and analytics, it can also help you complete your databases about your leads. This is possible because they can tell you, for each visitor to your site, how old they are, what their gender is, where they are from, and what their interests are.
As you can imagine, the large volumes of information that a URL categorisation API can extract can be used to improve segmentation, personalisation, targeting, to design better marketing campaigns, offers or customer service.
What Is The Best Website Categorization API?
For all these reasons, here we will introduce you to the best API for obtaining highly specific analysis and categorization of web content: Klazify. This website categorization API was developed by the Zyla API Hub and it is the one we most recommend.
Using Natural Language Processing (NLP) and a Machine Learning Engine, this website classification API mines the text content and meta tags of a website to collect internet data. As a consequence, an answer can be given using JSON, PHP, or Python.
There are numerous uses for Klazify. Projects like 1-to-1 personalization, marketing segmentation, internet governance, and more can leverage its IAV B2-based classification taxonomy. Klazify created a social media scraper that provides useful information and a list because every social media network has a link to its website.
How To Use This
You can use Klazify to create enormous databases by according to the following advice:
- To get an API key, fill out the form on www.klazify.com.
- Take a domain related to your research and copy it. Submit it after proving that you are not a robot.
- The API will then reply in one or more computer languages.
- Find the information you need and use it effectively.
We have already told you how to obtain highly specific analysis and categorization of web content using the best website categorization API available in 2022. Give it a try and take advantage of its benefits!