Selling your products in a marketplace is one of the first ideas that come to mind when we want to start selling online, even if we already have an online store. In both cases, you must be aware of the time, effort, dedication and knowledge required to have an online store. That is why a marketplace appears as an alternative and sometimes we have doubts about whether or not we should do it. Keep reading Monetize Your API On This Marketplace, we will tell you about Zyla API Hub, a growing Marketplace that will allow you to reach many new customers.
Advantages of selling on a marketplace
Great audience access
Marketplace’s huge popularity for online shopping automatically gives you access to all of its customers without having to spend money on marketing. It is a good opportunity for small business owners to earn good profit without huge investment.
Your sales will improve
Beginnings are not easy. The time it takes for an online store to take off varies from 6 to 18 months from its opening. Therefore, it is not surprising that some sellers are attracted by the great instant traffic that marketplaces offer. Regardless of the investment you have made in SEO and branding, the number of customers that come to your store is limited.
In the offline world we have a similar phenomenon. There are brands and sellers that have their physical stores and yet also pay for a small space within a shopping center. They know that being there will bring them closer to more people. Marketplaces work like online shopping malls. For example, Amazon claims that in its marketplace companies increase their sales by up to 50%.
Costs will be reduced
A Marketplace has all things configured in one place, which makes things easier for you, you just have to create your store, manage the products and prices you offer and control the orders you receive. For a fee, of course. However, if it doesn’t work, those fees may not seem that low, but you can always stop selling at no extra charge.
Brand visibility
If you are just starting out, it is obvious that customers are unaware of your brand and products. Surely you need recognition in the market. Marketplaces help you promote and give visibility to your brand.
They build trust
Payment is one of the most sensitive parts of an online purchase. However, marketplaces have a good reputation, this prejudice is easier to overcome.
These platforms are well protected against any type of cyberattack, so their security measures are better than those of any online store. In addition, sporadic fraud from dishonest sellers and customers are paid for by the marketplace.
Go international
Trying to sell abroad can be mission impossible as shipping costs can double the price of the product. However, marketplaces tend to offer more affordable shipping costs, which makes sellers more competitive. Another important factor when internationalizing is the language barrier. With marketplaces there is no problem, because usually the multilingual platforms dealt with also offer customer service in the native language or at least in English. On the other hand, costs are reduced.
Marketplaces provide an option to expand the reach of your business globally with minimal effort. Sellers can access millions of potential customers around the world without making any prior investment. This will definitely boost your cross-border sales and overall business growth.
Provide excellent customer service
There are similar options to help sellers meet customer standards for free and fast delivery. They have their customer support teams working 24/7 for customer service and solving their problems in real time.
Zyla API Hub
In terms of website functionality, payment methods, and professional support, Zyla API Hub stands out from the competition. Your APIs may become profitable thanks to our platform for API monetization. With help of the proposed marketing tactics and SEO curation, it enables you to increase current traffic in order to expand your audience. You’ll be able to attract clients like never before as a consequence!
Zyla continuously assures the highest quality of its APIs through technical assessments and sales follow-up.
The Zyla Labs team can receive assistance in locating reasonable prices and providing adaptable solutions for you and your clients. It’s simple to publish your works on the Zyla API Hub, and it will fundamentally alter how you promote your goods and generate revenue.
If you want to know more about it, we recommend you read The Most Complete Starter Guide To Sell On Zyla API Hub
Thank you for reading Monetize Your API On This Marketplace
Also published on Medium.