Does your business need an email marketing API? We bring you three Mailchimp alternatives to check out.
When creating material for commercial purposes, there are several factors to consider. For starters, identify the stage your company is now executing: Is it Top of the funnel (Brand Awareness)? Middle of the funnel (Product Consideration)? Bottom of the funnel (Purchase)? Or do you need to enthral your customers to keep them coming back for more?
For any of these phases (especially the last two), email marketing will be your ally. This type of marketing sends messages to a mass of people to acquire and retain consumers. Furthermore, bulk email marketing services provide a detailed analysis of email performance data.
Mailchimp is one of the most well-known email marketing tools in the market. It lets you engage your customers and grow your business with an advanced yet easy-to-use marketing platform. All in all, Mailchimp bring together data from your audience, marketing channels, insights and more to reach your goals faster, all from one platform.
However, other excellent email marketing APIs are cheaper and count with cool features Mailchimp lacks. If you have a business in the UK (or start one), you should give these alternatives a look.
Postr
Postr is an AI-powered email marketing software that can boost open rates up to 70%. Intrinsically, it is a product based on the premise that personalisation promotes conversions and gives you complete control over email designs, including welcome emails, birthday greetings, and even other types of content that standard email marketing platforms don’t allow.
Overall, Postr is web-based, free, and simple to use. The software allows you to send up to 20,000 emails every month to the first 200 subscribers, with options to upgrade. Additionally, there are no limits on the number of individuals who may enter your contest or sweepstakes. And there are no hidden fees or constraints. With Postr, you only pay for the number of emails you send.
Sendinblue
Sendinblue is an email marketing platform that assists in the creation and optimisation of email campaigns. This marketing partner includes everything a business needs to grow, convert, and sell, including automation, performance data, subscriber management, and an unlimited number of subscribers, among other things.
Therefore, Sendinblue is fantastic for scalability. You can try the platform’s core capabilities with its free tier. Yet, it limits the number of emails sent each day to 300. If you exceed that limitation, there are premium options to meet your company’s demands.
MailerLite
MailerLite is an email marketing software equipped with the latest features required to succeed. This tool can help with all areas of your email marketing campaigns, from drag-and-drop editor to email automation to website builder and campaign reporting.
All offers, regardless of price, include the whole feature set. You may begin your lifetime free plan with 12,000 monthly emails to the first 1,000 members. As your subscriber list grows, you can upgrade. Thus, with MailerLite, you can create campaigns, grow your audience and track your results.
Now, you don’t only know Mailchimp alternatives. You know what your business in the UK needs to excel at marketing.