Are you recently starting to investigate the field of lead enrichment? Then you must know how useful is to utilize an API for getting that work done in an accurate way! Read this article if you want to know the 3 top APIs available online and choose the best one!
In the lead generation process, lead qualification is a crucial step since it lowers the likelihood of bad lead quality, management expenses, and issues caused by an overwhelming volume of leads.
A qualified lead is a prospective customer who satisfies the requirements you’ve established for your conversion funnel. This kind of lead has specific expectations, is ready to buy right now, and is already involved in your sales process.
On the other side, a non-qualified lead is a potential customer who is uninformed about the goods or services you provide, does not see their value, and/or lacks the resources needed to take advantage of them.
A lead enrichment API is necessary to acquire reliable data from numerous sources and enable lead qualifying. API swiftly updates its database when a company edits its data. You can cut down on the time-consuming manual labor needed to collect data from numerous sources by using an API similar to this one.
Klazify
Because it categorizes information on URLs, full websites, and IP addresses, the Klazify technology is ideal for security solutions that might not have access to the complete URL. Klazify‘s web crawlers regularly browse and categorize both fresh and stale webpages, offering real-time results and sustaining a continuously updated database.
The Klazify application makes use of the IAB’s Classification Taxonomy. Interactive Advertising Bureau is known by the initials IAB. To make advertising simpler, they have developed an industry-standard list of categories and subcategories.
Millions of inquiries can be handled with Klazify without compromising stability. Because Klazify respects the time of its customers, the APIs are easy to use and integrate. They also offer a customer care team that is available round-the-clock to answer questions.
FullContact
A popular lead enrichment product with several well-known clients is FullContact. Overall, they offer a variety of lead enrichment services that can be applied to your marketing, sales, or customer service activities.
It will provide you access to billions of offline and online identifiers as well as thousands of personal and professional insights. Recognize the full person and interact in real time with your clients & prospects as actual individuals.
You can get all its data here https://www.fullcontact.com/products/enrich/
Clearbit
Both person and company searches are available in Clearbit Enrichment. You may match an email address or domain to a complete person or business information page. For insights, conversion, and victories at scale, it will provide you with real-time data enrichment that is powered by machine learning and highly skilled QA. You will also receive more context on every company and contact that is important to your business.
Additionally, they provide Clearbit Prospect, which creates contact and company lists based on your preferences, as well as Clearbit Reveal, which is used to identify web activity based on IP address or other data.
Check it out here https://clearbit.com/solutions/data-enrichment