Do you want to know how to increase your user engagement rate? Keep reading!
Growing your membership base is one thing but keeping your subscribers is essential for a long-term subscription business. In today’s publishing market, reader income and how to develop and maintain your digital subscriber base are critical. How do you keep your readers interested? You manage to keep them engaged. This shift represents a transition from the traditional advertising business model, where key performance indicators (KPIs) focus on traffic and pageviews, to one in which engagement is at the forefront. But what draws readers? Audio.
When you look at user behaviour for consuming information over the last years, you’ll see that audio consumption has increased dramatically: podcasts, audiobooks, smart speakers and homes, among others. There are several reasons for this. Audio is simple to consume and comprehend and can store the information in your memory for a longer time. Also, listening can be more convenient than reading (people aren’t always in the position to read; they can be commuting, exercising, working, etc.).
How can we get the audio to enhance content’s user engagement? Text to speech (TTS) technology. TTS’ ability is to convert text-based materials into human utterance. Therefore, it can read websites and other online content aloud for its readers to hear.
As a result, these tools will allow users to access your content anywhere and anytime. Yet, you don’t want to get any text to speech service. Not all of them offer natural-sounding voices. And if it’s too robotic, listeners will get tired and run off your page. Thus, you might want a sophisticated AI voice generator like the following:
Woord
English, Spanish, Portuguese, French, German, Russian, Turkish, Hindi, Italian, Japanese, Chinese, Vietnamese, Arabic, Dutch, Norwegian, Korean, Polish, Swedish, etc. Even some regional variations. Woord‘s speech synthesis supports 28 different languages for your content to reach a global audience.
But does isn’t all. With Woord, you can customise 360 degrees of your speaker. Firstly, you can select the gender of your spokesperson. It can be male, female or gender-neutral. Secondly, you can manage advanced audio options and effects. Do you want to speed the mouthpiece up or slow it down? You can do it. Would you like to decide on the voice device profile (IVR, Smarthome, GPS, etc.)? You can do it too! Last but not least, the platform comes with an SSML editor capable of arranging phonemes, emphasising or whispering words and sentences, adding breaks or breaths and more.
To sum up, Woord can give you the realistic voices you were looking for on your web page, blog, news, articles and stories –among other online content. Furthermore, its software recognises multiple files (pdf, txt, doc(x), pages, odt, ppt(x), ods, non-DRM epub, jpeg and png). And it offers other features you can turn to when needed: OCR technology to scan, MP3 download to redistribute, API access and a Chrome extension to make text conversion simpler, to name a few.
Are you ready to increase user engagement with this AI voice generator?