Are you looking for the best way to make your business grow? If that is the case, read to the end because here we will tell you how to improve your ecommerce strategy using these email marketing tools!
Email marketing is the process of using email to target your audience and customers. It aids in the rise of conversions and sales by giving subscribers and customers with useful information that will assist them in achieving their objectives.
This strategy offers a lot of benefits, and you should definitely use it in your day-to-day operations. For example, just as you would with a newsletter, you can use email marketing to educate your contacts, enhance sales, and establish a community around your business.
Nowadays, over 4 billion people use email marketing. It is proved that this method can optimize your ecommerce strategy, as it accounted for nearly a quarter of all sales last year. Knowing this, you can use email to persuade them to visit your catalog, call you, or do something else.
Thus, most email marketing solutions will enable you to see what happens next once you’ve sent out your email campaign. Delivery rates, bounce rates, unsubscribe rates, click-through rates, and open rates can all be tracked. This offers you a better idea of how well your email campaigns are doing and which ones need to be tweaked or scrapped entirely.
Fortunately, there is a screw of tools that can help you improve your ecommerce strategy, but here we will introduce you to the ones we consider to be the best and most effective ones.
Postr
This platform is the most powerful email marketing tool on the market. Its method employs artificial intelligence to assist businesses in achieving open rates of at least 70% for their email marketing communications. Users who are new to email marketing will benefit from the drag-and-drop email builder. You can utilize Postr email tools to create follow-up email sequences, segment people, and send emails in order to improve your ecommerce strategy.
As a result, AI-driven algorithms are used to assist you in determining the best time to send automated messages for maximum deliverability. If you’re interested, this tool allows you to have up to 3,000 members, with the option to upgrade to a higher plan.
Drip
Drip is a powerful corporate email marketing solution for eCommerce, bloggers, and digital marketers. They offer a wide range of marketing automation, sales funnel, and personalization solutions. All major domain builders, including WordPress and WooCommerce, have their email software integrated effortlessly. This makes adding pop-ups and opt-in sign-up forms to your website and collecting more leads a breeze.
Elastic Email
By combining the power of smart solutions and current technologies, you can use Elastic Email to grow your business and generate exceptional customer experiences. It includes email designers, campaign makers, and autoresponders, so you can be creative while also managing recipients and sending emails without lifting a finger. This application allows you to generate an unlimited number of web forms to help your business expand by securely obtaining new connections.
We have already introduced you to the best marketing tools to improve your ecommerce strategy. You just need to start using them and enjoy their benefits!