Are you a B2B firm manager? Are you trying to figure out how to improve your security or marketing strategies? Continue reading to see how domain categorization APIs can help you.
How Are Company Data Tools Useful?
Websites are classified into different categories. This is done by organizations for a variety of reasons, and we’ll go through three of them here to show how it works.
Know Your Clients
Content personalization is the way to go. In fact, 71% of people leave impersonal websites. One way to do this is to learn everything you can about them, which you can do by visiting their websites. A website classification tool can help with this.
If your company sells services to clients and you’re curious about their industry, you can enter their domain into the tool’s input box and see what categories their websites fall into right away, giving you an indication of what they do. A search for City Bird in Detroit, for example, finds that it is mostly a style and fashion business that sells men’s clothing, gifts, greeting cards, and other products.
Boost Your Cybersecurity and Public Reputation
Third-party monitoring and assessment is essential for companies concerned about their cybersecurity and reputation. In fact, slightly more than half of the organizations polled in 2021 said they had been the victim of a data breach caused by a third party, emphasizing the importance of third-party monitoring. Website categorization is one of the most important aspects of this monitoring process. If a supplier’s network is hacked or its website contains sensitive information, it may gain a bad image, taking your firm down with it.
You can scan the websites of all third parties with whom you do business with using a website classification tool, and you might be surprised to realize that some of them are at the very least suspect. It’s a good idea to ban access to and from it, as well as any other sites with sensitive information, on your network.
Protect Your Brand
Keeping your brand off any blocklist is just as important as keeping hazardous websites off your network. This will surely cause them to lose the trust of their customers, resulting in a decrease in revenue. This is where website categorization can help.
It’s a good idea to run a domain you wish to acquire through a website classification tool to see if it’s labeled as a spam website or includes sensitive information. Your potential business partners are reluctant to do business with such a site, and they will eventually block it from their networks, limiting your commercial alternatives.
It’s time to decide which company data tool to use now that you know what one is, how it works, and what it’s for. Fortunately, we are here to recommend the greatest one available: Klazify.
How Can Klazify Help My Company?
Klazify is currently one of the most useful APIs available. Using Natural Language Processing (NLP) and a Machine Learning Engine, this program pulls internet information from a website’s text content and meta tags. JSON, PHP, or Python can all be used to write the response.
This platform will use the IAB V2 Standard classification taxonomy to go to the correct domain name or URL, collect data, and generate appropriate classifications. These categories can be used for a variety of purposes, including one-to-one personalisation, marketing segmentation, and internet management.
Klazify may also receive a list of all of a domain’s social media accounts, as well as any organization’s most recent logo. With just one API call, you can retrieve results for even the most obscure and new brands.
How Do I Start?
- At www.klazify.com, create an API key.
- You should search and copy any domain or email address in the field you want to categorize. Submit it once you’ve verified that you’re not a robot.
- You will receive the API answer in one or more programming languages.
- Find the information you require and put it to good use.
You now know how company data APIs can assist you and which one is the most effective. Start using it right away and reap the rewards!