Are you wondering how to use a text analysis API to collect business data? If that is your case, then this article is for you because here we will tell you everything you need to know about it and much more!
A text analysis API is a software program that allows you to extract information from textual content. They use artificial intelligence and search engine machines in order to gather all that information in an accurate and quick way.
What is not commonly known is that a text analysis API can, at the same time, obtain business data that can be very useful to make different decisions that can improve the performance of a company or a B2B.
For this, you will need a text analysis API that can also categorise any URL and classify its content. These APIs are called website categorisation APIs, data enrichment APIs or URL classification APIs. They use sophisticated algorithms to extract the information underlying any URL, domain or website.
Among the amount of data you can obtain by using one of these APIs is, for example, the size of a company, the industry it belongs to, as well as its logo and social media links.
This is crucial for B2B companies that target other companies by selling products or services that may be useful to them. By getting all this information, you can improve your targeting, segmentation and marketing strategies, which we know leads to a better ROI.
In addition, these APIs also allow you to get more information about your own website visitors, such as how many clicks they have made, on which pages, how long they have spent on your site, where they are from, what their gender is and much more.
Finally, a website categorisation API can also determine the level of trust a website or domain represents for its visitors. This means, if it is safe or not. We recommend that anyone who owns a website should analyse it with one of these APIs, as Google penalises sites that are unsafe or pose a threat to visitors.
So, in this article, we will recommend you the best text analysis and web categorization API to extract business data available in 2022.
What Is The Best Text Analysis API To Extract Business Data?
The best text analysis API to extract business data is named Klazify and was developed by the Zyla API Hub. Using Natural Language Processing (NLP) and a Machine Learning Engine, this website classification API mines the text content and meta tags of a website to collect internet data. As a consequence, an answer can be given using JSON, PHP, or Python. It was created by The Zyla API Hub, the best API marketplace accessible in 2022.
There are numerous uses for Klazify. Projects like 1-to-1 personalization, marketing segmentation, internet governance, and more can use its IAV B2-based categorization taxonomy. Because of this, Klazify created a social media scraper that provides useful information and a list of URLs for each social media channel connected to a domain.
You can use the platform for 100 API queries per month without having to sign up for a plan to test it out. This results in it offering a Logo API to extract any company’s logo as well as a social network link scraper with no request/second restriction.
How To Use This?
Klazify responds quickly and features an easy-to-use user interface. Follow these simple steps to gather commercial information from any website:
- To get an API key, go to www.klazify.com and fill out the form.
- Copy a domain that is connected to your research. Submit it after proving that you are not a robot.
- The API will then offer an answer in one or more computer languages.
- Find the information you need and use it effectively.
We have already told you how to use a text analysis API to extract business data from a website. Give it a try and see how it results!