Are you looking for a tool that can help you grow your business? If that is your case, this article is for you because here we will tell you how to reach higher audiences using a data enrichment API and much more!
It often happens that companies, B2Bs or even startups redefine their targeting strategy and want to expand their audience. Sometimes, the target audience is reached too quickly, or you simply want to try to broaden your targeting a bit.
In those cases, the best thing to do is to use a data enrichment API. These software programs are designed to help you extract valuable information about your leads. This information is accumulated on your website, and what these APIs do is help you make the most of it.
Data enrichment APIs allow you to find out more about your leads than you would otherwise have to find out through forms or surveys, and risk that data being incorrect or out of date.
Data enrichment APIs are an excellent solution for those looking to reach higher audiences in a shorter time, with accurate and correct information that allows you to redesign your marketing strategy to get a better ROI.
Remember that data enrichment or augmentation is the process of enhancing already-existing information by incorporating missing or insufficient data. Though this is not always the case, external data sources are frequently leveraged to achieve data enrichment.
As a result, a data enrichment API can help you to complete your databases and thus design better campaigns to reach a wider audience. This way, you will have an advantage over your competitors, and you will get to know more about your potential customers before contacting them.
Using a data enrichment API can improve personalisation, targeting and branding, and help you to have organised and segmented databases. This way, you will know when and how to reach your audience.
Best of all, data enrichment APIs are not at all difficult to use, and can give you valuable results in a matter of seconds. In the following section, we will introduce you to the best API for data enrichment.
What Is The Best Data Enrichment API?
The best data enrichment API is Klazify, and it was developed by the Zyla API Hub. Using Natural Language Processing (NLP) and a Machine Learning Engine, this website classification API mines the text content and meta tags of a website to gather internet data. As a result, JSON, PHP, or Python can all be used to provide an answer.
There are several applications for Klazify. Thanks to the IAV B2 standard-based classification taxonomy it uses, it can be used for 1-to-1 personalisation, marketing segmentation, internet control, data enrichment, and other purposes. As a result, Klazify developed a social media scraper that offers a list of URLs for each social media channel associated with a domain in addition to other helpful data.
Get the most recent versions of any company’s social media pages and logos using Klazify. To appear in all web searches, your company’s profile must be kept up to date.
Last but not least, the first 100 API requests you make each month have no charge with Klazify. However, you must first subscribe to the Zyla API Hub, which is quite simple to do, in order to access the hundreds of APIs available in this API marketplace.
How To Use It
One of Klazify‘s main advantages is that it provides a platform that is really easy to use and ensures the best UX. We’ll walk you through the steps to get company data in this section.
- Go to www.klazify.com and complete the form to obtain an API key.
- Take a domain related to your research and copy it. After demonstrating that you are not a robot, submit it.
- After then, the API will respond with a response in one or more computer languages.
- Find the information you are looking for.
We have already told you how to reach higher audiences using a data enrichment API, and also introduced you to the best one available today. Give it a try and prove it by yourself!