Learn how to use an API to obtain company data and make your business stand out!
In this era, consumers are inundated with ads everywhere they look, it is no wonder that marketers are looking for enhancing digital advertising. In order to break through the noise, companies nowadays are turning to data enrichment as a way to better understand their contacts and with that attract customers.
Obtain Company Data With an API
Data enrichment is the process of adding additional information to existing customer data. This can include demographic details, behavioral attributes, online activity, and more. Obtaining information also allows companies to identify their target audience and customize outreach efforts. When used in conjunction with other marketing tactics, such as user reviews or loyalty programs, data enrichment can help improve customer experience.
That is why it is more important than ever for companies if they want to stand out, and to provide exceptional marketing campaigns. One way to do that is by using APIs to enhance your data collection.
With that said, we recommend you try this data enrichment API to improve your results and make your company stand out!
KLAZIFY
Klazify is a well-known and widely used API in today’s world. This program uses Natural Language Processing (NLP) to detect online information and a Machine Learning Engine to evaluate a website’s content and meta tags.
Klazify have also a search engine that sorts web pages and businesses into categories depending on their expertise. Its goal is to locate, rate, and categorize the greatest websites on the web (up to 3 levels).
It ranges from 0 to 1, with 1 indicating complete certainty and 0 indicating total ambiguity. This API connects to a certain site or URL, retrieves data, and then categorizes it into over 385 different categories for one-to-one personalization using the IAB V2 Standard Classification taxonomy. Customers may simply provide services like Internet filtering, subscriber statistics, advertising networks, and fraud prevention thanks to Klazify’s domain classification.
How to Use It?
1-Go to www.klazify.com and get an API key.
2- Paste the URL, domain, email address, or text to be categorized into the provided box, then confirm that you are not a robot by clicking the submit button.
3. You’ll then receive the API answer in your preferred programming language. Klazify makes use of JSON, Python, and PHP.
4. Select the best result and save it. After that, you’re free to do whatever you want with it.
READ MORE:
How Can A Contact Enrichment API Improve My Business? (thestartupfounder.com)
Also published on Medium.