If you want to get a better engagement with the users, you should read this in order to know how to do it.
When we talk about engagement, we referred to the use of planned, resourceful content to engage individuals and build meaningful connections over time is known as engagement marketing.
Nowadays many companies want to get a better engagement with their customers. One of the strategies to improve their engagement is gathering data from the users such as location, city, country, currency, time zone. Knowing where they are living you will be able to personalize your service and connect with your users.
With geolocation, you will be able to use this data in order to use location hashtags in your social media. This will allow you to engage with your visitors and get more viewers. Besides, you can create content relevant for specific users and this data can be used to incorporate in email marketing and digital ads.
To get geolocation using an API, we recommend using ipxapi because it uses an IP address which is a numerical identifier for a computer network that communicates over the Internet Protocol, such as 192.0.2.1. An IP address’s primary functions are network interface identification and location addressing.
How To Get It In Real-Time?
Using an API that is an application programming interface is a device that acts as a link between two computers or programs (API). It’s a software interface that lets other programs to communicate with it.
An API offers real-time information about the city, nation, currency, and calling code, among other things, is the most comprehensive and accurate tool. Details on security solutions such as a proxy, crawler, and tor are also included.
The ipXapi database and API are connected to a number of big Internet service providers (ISPs), who give continuous updates on new and current IP ranges, resulting in extremely precise IP data.
Thousands of developers, SMBs, and large organizations use our real-time geolocation API with IPv4 and IPv6 data all around the world.
You’ll also gain access to a database of 10.000 people.
How to use it
1- Create an account at https://ipxapi.com/.
2-Type in the IP address you wish to collect data from.
3- Send it out and receive a response back.
4- Save the API to your hard drive and utilize it whenever you need it.
Also published on Medium.