In the latest years many chat apps have become highly popular, but anyhow e-mail has kept the core of daily digital communication. The number of e-mail users throughout the world is forecast to grow to 5 billion in 2024, an exponential growth against 4 billion in 2018. Apple and Google are constantly struggling for the top position in the e-mail market.
Marketers use this tool at large; they send out massive interactive emails with interactive messages including calls to action, images, countdown timers, gifs, dynamic content and videos. The bigger the customer network grows, the higher the revenue and long life of the instrument within industry. Among the benefits of emails count top and topmost confidentiality, as only the sender and the receiver can see it. Likewise they can bring detailed information in attachments in whatever type of document. Another feature is added: that of security which allows control over the messages.
However, of the nearly 300 billion emails sent every day universally, it is appalling to find out that more than 50% of them is spam (i.e. junk email, sent without consent from the receiver). The upsetting consequence is that this affects productivity, and favors phishing and malware. The purpose is that of making profit, at very low cost against traditional marketing approaches. Thus junk emails seep into our inboxes to advertise products and services. Currently spam is being considered today as a threat, as it is also used to spread viruses, Trojans and rooks. Spammers have sophisticated their strategies to make users open these undesired emails.
In this state of affairs developers have worked on generating platforms and applications to recognize text that contains spam. They have developed anti-spam filters that activate an alert when spam is detected. It is reported alarmingly that at least 3 out of 10 emails is spam! Zyla Labs´ Spam Detection API is integrated with advanced technology to prevent the attack of spam or abusers. The analysis and alert is performed easily, accurately and fast through a suite of APIs including Anti-Spam Filter API, Block Spammers API, Prevent Spam API and others.
How does the API work? It receives the text you want to analyze and if available the sender´s IP. The output includes the number of spam words for you to check them out. Considering the IP is provided, the application will see if the sender is not blacklisted to allow you to detect spammers. Spam Detection API supports the analysis of emails, contact forms, live chats and blogs. Users are able to block spam content, spammers, abusive behavior, and many other filters to protect your software.
The consequences of spam are varied. It can alter your good use of time, your storage capacity and your connection bandwidth. Spam has a destructive impact on your memory space and CPU power. Alongside with the improvements in spam detection tools, spam email grows more and more threatening, and covers nearly 80% of email traffic in the world.
Spam has also caused financial losses and fraud, as spammers send messages from fake organizations aiming at cheating recipients to reveal personal data, codes and passwords. There are features that identify spams, apart from unknown senders, namely: spelling mistakes, strange links, massive salutations, tempting issues, threatening messages, fishy offers. Nevertheless there are still many that deceive the receiver, a fact that makes it indispensable to have a strong security shield, and certainly be very attentive on receiving communications.