Are you looking for a tool that can help you organize the information about your leads better? If that is your case, this article is for you because here we will tell you how to boost your data enrichment process with an API and much more!
We will start saying that the process of adding details to already existing contact or information about any business is known as data enrichment (or database augmentation). It’s about completing the profile with crucial insights to make it “richer” and more complete.
The process of data enrichment is crucial in order to know more about your leads and to be able to engage them in a more personalised way. This will give you more chances to achieve conversions by knowing about their interests and needs.
For example, it is about filling in items about your leads that you have not been able to collect by other means, such as their name, email, geographic location, language, phone number and much more.
Now, this information can be collected in an automated way thanks to the help of lead enrichment APIs or company data APIs. These software programs use artificial intelligence to extract this information from your company’s website.
The great thing about this is that you can extract this data about your leads anonymously and without having to ask your leads to fill in their information through forms or surveys when they access your site or show interest in your products or services.
This way, you can complete your databases in a matter of seconds with accurate, true and up-to-date information. In addition, you will be able to organise this data, without having to spend hours categorising this information,
Data enrichment APIs can also help you to know better not only your potential customers but also companies that may need your services or be part of your competition. This is because these data APIs can tell you the size of a company, its industry, the type of technology it uses and much more just from its website. In addition, company logos or social media links are possible to be obtained with one of these APIs as well.
Undoubtedly, having this information to complete your databases will put you ahead of the competition, and give you an advantage. So, if you want to start using a data enrichment API continue reading because in the next section we will introduce you to the best one in the market.
What Is The Best Data Enrichment API?
Klazify is the best lead enrichment API for automating and collecting audience data. It was developed by Zyla API Hub, the most well-known API marketplace at the time. Utilizing Natural Language Processing (NLP) and a machine learning engine, this application collects web data from meta tags and page content. Python, PHP, and JSON are a few of the programming languages this API can use to provide a solution.
Using the IAB V2 Standard categorization taxonomy, this URL categorisation API will access the relevant domain name or URL, gather data, and build the necessary classes. Its results can be used, among other things, for internet management, one-to-one personalization, and marketing segmentation. If you’re seeking for a way to increase the output of your company, Klazify can be the best solution.
How To Use This
The fact that Klazify offers a platform that is really simple to use and guarantees the greatest UX is one of its primary advantages. In this part, we’ll show you how to gather company information.
- To get an API key, go to www.klazify.com and fill out the form.
- Copy a domain that is connected to your research. Submit it after proving that you are not a robot.
- The API will then react in one or more computer languages after that.
- Discover the data you’re looking for.
We have already told you how to boost your data enrichment process using an API and also introduced you to the most effective one available right now. Give it a try and prove it by yourself!