Are you wondering how a content categorization API can be useful? Then, take a look at this article because here we have the answer you are looking for!
Content categorization APIs are totally useful in many ways. To start, they can easily extract information from any domain or URL and categorize it according to its content and source. For example, they can help you understand your customer’s preferences and habits.
As a company manager, a developer or a digital marketer, you are surely aware of how short forms can only provide basic details from your website domain, such as name, address and age. This is not enough to start a campaign or make important readjustments to improve your enterprise.
Therefore, every day more and more professionals start adding a content categorization API to the day-to-day running of companies. These APIs are prepared to extract a lot of data from any URL and categorize it in order to come up with findings that can help you make key business decisions and modifications.
That way, your salespeople may score and route leads fast and precisely, allowing them to spend more time on more valuable duties and less time on bad fits, for example. These APIs can also simplify forms without sacrificing data, as you are probably aware that long forms have poor conversion rates.
On the other hand, some of these software programs can also be helpful to extract any brand logo from any website. This way, you will be able to include them on your own domain and make it look as professional as possible.
How Do Website Categorization APIs Work?
How do they categorize massive amounts of data in minutes? They can recognize themes, intent, and sentiment in text and extract specific information. Furthermore, the bulk of them rely on third-party data sources, such as the Internet Advertising Bureau’s website categories (IAB). The IAB has about 500 categories, ranging from a site’s industry to more specialized subcategories that focus on the products or services it sells.
Finally, the results can be utilized for one-to-one customisation, marketing segmentation, and internet management, among other things. To put it simply, website categorization APIs can enhance your sales and help your business expand, among other things.
In 2022, however, various website classification APIs will be available. You must carefully consider which one will best meet your requirements. Nevertheless, we’ll show you Klazify, which we believe is the best of the bunch.
Klazify it’s currently one of the most useful APIs available. Using Natural Language Processing (NLP) and a Machine Learning Engine, this application extracts internet information from a website’s text content and meta tags. JSON, PHP, or Python can all be used to write the response.
Using the IAB V2 Standard classification taxonomy, this platform will travel to the relevant domain name or URL, collect data, and generate appropriate classifications. These categories can be used for a variety of purposes, including one-to-one personalisation, marketing segmentation, and internet management.
Klazify may also obtain a list of links to all of a domain’s social media platforms, as well as any company’s most recent logo. With only one API call, you can retrieve results for even the newest and most obscure brands.
How To Use It
- At www.klazify.com, create an API key.
- Locate and copy any domain or email address in the field you want to categorize. Submit it once you’ve verified that you’re not a robot.
- After that, you’ll receive the API response in one or more programming languages.
- Find the information you’re looking for and use it accordingly.
Now you already know how website categorization APIs can be useful and which of them is the best one to try. Start putting it to use and see for yourself!