Are you wondering how to improve your company’s development? Then, read to the end because here we will tell you how to grow your business data with a website classification API!
Business data is essential nowadays. Anyone working in the adtech industry should consider how to analyze and use the vast amounts of data that a website or URL domain from a company can collect in order to make adjustments, marketing campaigns, and crucial business choices. Although this activity can be done manually, technology has advanced to the point where it is now possible to automate this process to increase productivity and relieve workers of monotonous tasks.
Therefore, more and more business owners, developers, and digital marketers are turning to website classification APIs every day. This cutting-edge technology software appears to be the ideal third-party alternative for obtaining and analyzing vital information from any website, as they were created to help classify and assess the vast amounts of data that your website can collect.
Using the Internet Advertising Bureau’s website categories, they will be able to discern themes, intent, and sentiment in text, as well as extract specific bits of information. The IAB offers approximately 500 categories, ranging from a website’s industry to more specialized subcategories focusing on the items or services the company sells.
Finally, the results can be utilized for one-to-one customisation, marketing segmentation, and internet management, among other things. So this tools can enhance your sales and help your business expand, among other things.
What Is The Best Website Classification API?
To make things easier for you, we’ll introduce you to Klazify, which we believe is the best accurate website classification API available in the adtech sector in 2022. Using Natural Language Processing (NLP) and a Machine Learning Engine, this program pulls internet information from a website’s text content and meta tags. JSON, PHP, or Python can all be used to write the response.
This platform will use the IAB V2 Standard classification taxonomy to go to the correct domain name or URL, collect data, and generate appropriate classifications. These categories can be used for a variety of purposes, including one-to-one personalisation, marketing segmentation, and internet management.
Klazify may also receive a list of all of a domain’s social media accounts, as well as any organization’s most recent logo. With only one API request, you may retrieve results for even the most recent and intricate inquiries. As a result, this is currently one of the most effective APIs accessible.
How To Use Klazify?
In order to use it properly, we will now tell you the steps you need to follow:
- At www.klazify.com, create an API key.
- Locate and copy any domain or email address in the field you want to categorize. Submit it once you’ve verified that you’re not a robot.
- After that, you’ll receive the API response in one or more programming languages.
- Find the information you’re looking for and grow your business data.
We have already explained to you how to grow your business data with a website classification API. You can include it in the day-to-day running of your company and get benefits from its results!