Digital transformation has raised the quality standards of websites. With increasingly specialized tools, it is possible to create and make available relevant content at various points of contact with the audience; add interactive elements and improve the usability of the pages. The localization of web pages is one of these resources since it allows the language to be adapted to the global market. Therefore, keep reading Get Traffic Location Through This API In Only Seconds; we will tell you about Site Traffic API, a tool that will allow you to obtain all the data you need.
When we talk about website localization, we are not just referring to content translation, as this is only part of the process.
Successful localization requires speaking the same language and using the tone of voice that users are familiar with; and that requires a deep understanding of cultural norms, not just language.
In addition, you need to know the characteristics of the company’s buyer persona. In this way, you will be able to better understand the needs and problems that motivate a prospect to contact your brand; which leads you to direct your marketing and sales efforts to satisfy this demand.
Maintaining a speech profile in accordance with the characteristics and values of the company is a minimum requirement to arouse the sympathy and respect of the public.
What is website localization?
If you already know about Content Marketing, you should know well that the relevance of the information that is brought to users at the brand’s contact points is essential to captivate the audience and maintaining engagement and high visibility rates. and conversions.
However, when making this content available in other languages for other cultures; it is also necessary to assess the quality of the experience; as is done when creating in the mother tongue.
For the global market to become local, you must provide a correct localization of the website. In this way, users who enter your website will have a better and more familiar experience.
Now let’s talk about the difference between translation and localization. To translate content, it is necessary to have semantic equivalencies in the target language.
This means that you have to consider both grammar and vocabulary, as many words, when transposed into another language, lose their meaning or simply change their intelligibility.
On the other hand, the localization of web pages operates with idiomatic equivalence and mitigates the difficulties in translating phrases, words, and colloquial expressions of a given language.
After performing the structural and meaning translation, it is time to adapt the content to the initial publication objectives. For example, in marketing, you need to consider cultural differences, how the local market works, and the perceptions of people in that country.
Get Traffic Location Through Site Traffic API
So, with Site Traffic API you will be able to consult from where the site receives its traffic. It means you can check where the visitors are (per country); how many monthly visits they receive, and traffic sources (direct, social media, emails, etc). This API will allow you to order your database by the conditions you decide. Do you want to know which URLs receive the most traffic? Or do you want to know the pages that have the highest bounce rate? What are the URLs that make your users stay longer?
Thus, you can use this API to measure the performance of your own page. You can see the behavior of users and make decisions based on the metrics received. Retrieve Search Engines Rankings and Pages’ net worth as well.
What your API receives and what your API provides (input/output)?
Only pass the URL or domain you want to consult. And you will get traffic per country, monthly visits; engagement metrics such as average visit duration, bounce rate, pages per visit, and traffic sources. They are receiving their users from web searches? Do they receive the most traffic through paid advertising? This API will let you know that.
Want to learn more about Site Traffic API?
For additional information on how to take advantage of the Site Traffic API, go to the FAQ on Site Traffic or check to Use This Site Traffic API To Measure The Performance Of Your Site