If you’re looking to get an accurate insight into competitors, classification APIs are the way!
Brief Introduction
Nowadays, obtaining information about your competition and customers may be highly useful in making future business decisions. A competitive study can assist you in learning the intricacies of your competition’s operations and identifying potential possibilities to outperform them.
In the digital world, marketing efforts do not exist in a vacuum, and in addition to broader consumer and economic trends, businesses face fierce competition for share of voice and online sales. The website environment is increasingly competitive. As a result, it is important for any organization to properly evaluate its performance with customers and its own competitors.
Knowing your competitors is crucial because it will allow you to sell your goods and services for less, as your competitors will have to do the same. A list of competitor businesses can be attained from a classification API. The most important elements of this business document are in the marketing section, due to the importance of creating an image that leads customers to purchase your goods or services. It will provide you with the owner’s name, address, and phone number.
There are several methods for obtaining data from your competitors and clients. One of the most common ways is to use classification APIs. In this case, we suggest you use Klazify.
About Classification APIs
Classification APIs will navigate to the relevant domain name or URL, gather data, and produce allowed categories based on the IAB V2 Standard classification taxonomy. These categories can be used for a variety of purposes, including one-to-one personalization, marketing segmentation, and internet management.
Klazify
Klazify uses a machine learning (ML) engine to scan the text and metadata of a website. The use of machine learning algorithms, which allows it to offer substantially more accurate and faster results than manual searches, is one of the most visible differences.
What Makes Klazify Successful?
Klazify will travel to the required domain name or URL, gather its content, and classify it according to an IAB V2 Standard classification taxonomy, which may be used for 1-1 personalisation, marketing segmentation, online filtering, and more. As a consequence, the URL or domain may now be assigned to a certain category.
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