Do you work on a startup? Would you like to know what type of strategies you can use to improve your marketing plan? In this article, we talk about what email marketing software is unreplaceable when it comes to young businesses.
Startups are small companies that were founded to create a one-of-a-kind product or service, bring it to market, and make it enticing to customers. One business of this kind, which is based on innovation, strives to improve existing products or develop new categories of commodities. They upset long-standing ways of thinking and doing business across entire sectors.
As a result, many companies are dubbed “disruptors” in their respective areas. Examples of the Big Tech industry are Facebook, Amazon, Apple, Netflix, and Google (together known as FAANG stocks). But there are also firms like WeWork, Peloton, and Beyond Meat in this group. If you are working on a startup you should know that the best option to make it accessible to potential clients is email marketing.
This tool is ideal for online communication with leads and customers by sending a large number of emails to a contact list. Your emails might have a variety of purposes, such as spreading the word about promotions or introducing a new product or brand. It has emerged as a highly effective assistance technology in recent years.
If we think about it, even when we get an incredible volume of messages throughout the day, we still check our emails box. That’s why this method is the most effective for capturing consumers’ attention. So, while an email may be accessed from a variety of devices, it is a more personalized and less noisy message than a banner or a window on a website. To continue, we resume the coolest free & cheap alternatives you can use to boost your company.
Best Free Email Marketing Software Tools
Postr
Postr is the highest accuracy technology for email delivery. It’s the cheapest and most popular email marketing platform, with over 2,000 free content-ready layouts. You can send 1,000 emails to 200 customers in one lineup if you set up an account. You will have total control over your design, allowing you to adapt it to various sorts of data.
The platform’s main feature – it also has an API! – is the variety of topics you can discuss, depending on your industry. You would discuss the following topics:
-Adult Content.
-Cannabis Businesses.
-Pharmaceutical products.
-Casino and Gambling services or products.
-Multi-level marketing.
-Affiliate marketing.
-Sports Betting.
-Cryptocurrencies.
Try Postr and you will never have to worry about an email ending in a spam box!
MailerLite
MailerLite is a complete alternative to any email delivery online service. It works with an API which means that you can embed it to your website to track new subscribers, for example. It has also a well-developed application and can be integrated with other ones.
If you create a free account you will have access to:
-clean and functional designs that you personalize on the editor.
-active support is available all the time.
-send targeted campaigns.
-strengthen customer relationships.
-automated workflows.
-monetizing your audience.
-collecting new subscribers.
-and more marketing features!
Join MailerLite and start building professional and eye-catching pages that convert!
MailRelay
Whether you need to catch new customers with your next hot promotion or communicate daily with your existing customers, MailRelay is your best option. It has an SMTP server that delivers your e-commerce order confirmation emails and for high volume sending. The only thing to do is to give it a free trial! You will have 80,000 messages per month to 20,000 subscribers.
Using it you could:
-import contacts (you can also segment and manage them).
-send newsletters (create, customize, apply templates, and schedule the delivery).
-track the metrics (impressions, clicks, activity).