Surely at some point, you have felt frustrated by not finding the items you are looking for or having to figure out how to navigate the store. Poor product organization and navigation end up creating a barrier between customers and order fulfillment. One of the ways to combat this disorganization is to create a comprehensive and understandable product taxonomy that allows your customers to find exactly what they need and complete their checkout process easily. Therefore, continue reading Extract Data Online And Classify It With This Content Categorization API; We will tell you about this topic and about Text Classification IAB Taxonomy,, a tool that will help you obtain the data you need to improve your service.
The proper taxonomy allows your internal search provider to return the correct results. As the technology becomes more powerful, it even encourages recommendations.
What is the Taxonomy of a product?
Taxonomy is a word of Greek origin, which describes the laws of order. In short, it’s about organizing, categorizing, grouping, and most importantly, understanding ‘why’ you do that.
A successful merchant can’t just throw together a few nice-looking categories in a header, throw out products, and call it a day.
Product taxonomy requires a deep and proper understanding of the articles. And then come up with a logical way to present them to customers.
Example: (a clothing store) Arriving at our home page, we find that the clothing is organized by men and women. After making this first selection, we now see that these clothes are divided between shirts and pants. Simple, logical, and to the point
How does taxonomy increase sales?
Visitors to a website fall into two categories:
– Search engines
– Browsers
The product taxonomy that benefits browsers are really easy to understand. Users are drawn to the header menu, exploring categories and subcategories. On the other hand, it is important to know and understand the customer base and offer an organization and navigation that reflects their buying patterns.
The “search engines” do not level filter the listing pages. Customers themselves go directly to the search bar, just arrived at the home page, and arrive knowing what they want to find. Searchers are customers who go straight to the search bar as soon as they land on your home page, and they arrive knowing what they want to find.
Check Text Classification IAB Taxonomy,
The Content Taxonomy has evolved over time to provide publishers with a consistent and easy way to organize their website content. For example, to differentiate “sports” vs. “news” vs. “wellness” material. Text Classification IAB Taxonomy, specification provides additional utility for minimizing the risk that content categorization signals could generate sensitive data points about some things. Some examples are race, politics, religion, or other personal characteristics that could result in discrimination.
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