Without a solid lead base, your company it’s not likely to grow. That is, leads provide sales and sales provide profit.
Generation
Bringing prospects to your organization with the goal of turning them into a customer is known as lead generation.
Some strategies are: Job applications, blog articles, coupons, live events, and online material
The Process
Firstly, a visitor learns about your company by visiting one of your marketing channels, such as your website, blog, or social media page.
Secondly, the visitor clicks on your call-to-action (CTA), which is an image, button, or message that encourages visitors to take action on your website.
Finally, your visitor will be directed to a landing page, which is a web page meant to collect lead information in exchange for an offer.
Business Opportunity
As the internet is a place where everyone belongs, there are people who use this kind of marketing strategy or even commercialize it as a service.
The issue appears to be that many email marketing systems, as well as users, tend to prohibit this type of content. Furthermore, it’s highly challenging to promote these services because of banned emails.
Fortunately, there are other non-banning email marketing alternatives, and sendyellow.io appears to be the most trustworthy.
Postr
For that though, Postr is a well-known and highly recommended email marketing solution. Artificial intelligence is used in the strategy to help firms achieve open rates of at least 70% for their email marketing communications.
The drag-and-drop email builder is ideal for those who are new to email marketing. Email automation technologies can be used to send transactional emails, build follow-up email sequences, and segment users.
You can find out when the optimal time is to send automated emails and have the best deliverability with Postr’s AI-driven algorithms.
Remarkable
Postr is unique in that it has no delivery restrictions based on the number of people on your plan, even if it is a free one. Also, it allows you to share far more than larger companies. So, whatever happens, you can rest assured that everything you’ve planned will be delivered.
Easy-to-use
1- Sign up for a Postr account: To register, enter your name and email address, then wait for an activation email. To activate your account, click the link in the activation email you received.
2- Define your target market: A clear, up-to-date list of your connections is the foundation of good marketing. When you create an account with Postr, it will construct your audience based on your setup information.
If necessary, you can change your audience’s information, or you can begin adding contacts right away.
3- Begin by making your first project: After that, create your first campaign. Then, evaluate if that worked!
Also published on Medium.