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Create a Good Marketing Strategy With An API

Do you want to get valuable information to build a good marketing strategy? We’ve got the perfect API for you!

Web traffic analytics is the process of gathering information about visitors to your website and their actions once they arrive. For creating successful sales and marketing strategies, that information is essential.

You can find out who visits your website and what they do using web traffic analytics. Your users’ favorite content should be revealed, and you should gain insights to boost conversions.

Most people believe that more traffic is always better, but that isn’t always the case.

Create a Good Marketing Strategy With An API

For instance, you wouldn’t want visitors from South Americans seeking for an expense management solution if you were selling social media software to customers in the UK. You may learn more about who visits your website, whether they enjoy the content, and potential next steps by monitoring the appropriate web traffic data.

Because of that, knowing information about the traffic of your site and your competitors can be the key to a good marketing strategy and you can do that easily with an API.

What’s an API?

Application Programming Interface (API) is a software interface that allows two applications to interact with each other without any user intervention.

Basically, an API is a collection of written procedures that, when executing on a server, accept requests from and respond to other applications. API designers use standardized programming statements that expose functions that are appropriate for interacting with the target platform to implement the code.

If you’re trying to find a good API to check the traffic of your site and create a good marketing strategy to make you stand out from the competition we recommend  Site Traffic API.

Why do we recommend Site Traffic API?

 Site Traffic API is an API that will give you easily all the information you need to make a good marketing strategy. With it you will be able to consult from where any website receives it’s traffic. It means that you can check where are located the visitors (per country), how many monthly visits they receive and traffic sources (direct, social media, emails, etc). 

Create a Good Marketing Strategy With An API

You only need to know an URL of the website— even if it’s one of your competitors’ or your own—that you want to learn more about. You’ll get information on the traffic sources as well as data on traffic breakdown by country, monthly visitors, engagement metrics like average visit time, bounce rate, and pages per visit.

Using this API, you can sort your database according to any criteria you choose. Additionally, you can assess your own page’s performance using this API. Are you interested in learning which URLs get the most traffic? Or perhaps you’re interested in seeing which pages have the biggest bounce rates. What URLs encourage your users to stay longer? Additionally, you can assess your own page’s performance using this API. Based on the measurements obtained, judgments can be made after viewing user behavior.


Also published on Medium.

Published inApps, technology
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