SEO consultants there are many; expert SEO consultants, not so many. If you want to become an expert in Seo, continue reading Combine SEO & Data Analytics With This API To Be An Expert SEO Consultant, we will give you some keys on this subject.
What is a good SEO expert?
An SEO consultant is a professional with the knowledge, techniques, and skills necessary to improve the organic positioning of a web page in search engines; especially Google, as it is the most used.
More and more companies are aware of the importance of hiring these professionals. This is to place their websites or e-commerce in the first results of search engines. The objective is to attract more organic and qualified traffic to their sites; thus, helping to grow the project or company.
The data speaks for itself: 28.5% of Google users click on the first organic result; 15.7%, in the second, and 11%, in the third. From there, the CTR (Click Through Rate, for its acronym) begins to fall. In summary: the higher up, the more quality visits reach a website, and the more likely it is to generate contacts and/or sales. This is how the SEO consultant helps a company or project work.
The knowledge that a good SEO consultant should have
Google was born in 1997 and in the year 2000 SEO consulting was created. Since then, the importance of implementing a positioning strategy has become more and more necessary. The market is very competitive in all sectors and standing out on Google is the best way to become visible on this network full of content, products, and services.
However, algorithm changes in search engines are constant and there are many factors that affect positioning. In order to know them, it is necessary to keep updated and this implies investing a great deal of time in continuous training. For this reason, more and more companies turn to SEO experts, professionals who, first of all, are very clear about the two fundamental aspects of web positioning.
SEO on page: These are the actions that you can implement directly on your website to improve its positioning. These include: optimizing the content based on a good study of keywords, reducing the loading speed, or creating a correct internal linking strategy. And these are just three of the 200 factors that an SEO expert must know perfectly, in addition to adapting the techniques to each project or company.
SEO off-page: They are all external aspects, which do not happen directly on a website, but also affect its positioning. The main off-page SEO technique is the link-building strategy, which consists of getting quality links that point to our page and that guarantee its value and reputation.
Combine SEO & Data Analytics With This API To Be An Expert SEO Consultant: Site Traffic API
Site Traffic API offers a JSON API to get estimated website traffic statistics. It includes website worth/value and monthly page views, in addition to unique visitors, site revenue (from advertising), and more. Equally important, you can integrate this API into your services to provide traffic statistics to your clients. As well, you can use it to quickly estimate the amount of traffic to any website.
This is a very powerful algorithm that can estimate the amount of traffic to any website. It took years to fine-tune it to be as accurate as possible and we constantly improve it. Powered by SimilarWeb, this website analytics tool can help businesses to estimate the website traffic volume of competitors, while media/advertising agencies and SEO agencies can use it to check the traffic of any website.
Simple Pricing
Site Traffic API offers a “Pay-as-You-Go” plan that allows you to buy only API queries you need, there are no recurring or hidden fees and purchased queries do not expire. When you submit a website, i.e google.com, to our API endpoint, it is considered one API query. So if you need to scan 1000 websites, you need 1000 API queries. The more API queries you buy the less you pay them.
Want to learn more about Site Traffic API?
For additional information on how to take advantage of the Site Traffic API, go to the FAQ on Site Traffic or check Use This Site Traffic API To Measure The Performance Of Your Site
Also published on Medium.