Are you wondering how to classify the industry of a company with an API in seconds? Then, read to the end because here we have the answer!
When we talk about website categorization, we’re talking about a system that divides websites into a variety of categories. Nowadays, using a good website classification tool to block specific websites from your site might be quite useful. It also has a number of advantages, such as protecting you against trademark misuse and categorizing clients according to your preferences.
This classification is based on the data source of each website to be categorized. It’s a standard method used by cybersecurity solution providers, and it’s usually limited to 100 categories. Developers, publishers and company’s managers have started to use this method by including in the day-to-day routine of their business website categorization APIs.
This cutting-edge technology software programs are mostly based on IAB categories, standard classifications that are used to categorize web content and improve targeting. The Interactive Advertising Bureau (IAB), the industry body for digital advertising, created them. As a result, defining content categories provides marketers more control over where their ads appear and makes matching between advertisers and content platforms easier. As you surely already know, the more relevant an ad’s placement is to a given audience, the better the potential ROI.
However, not all website categorization tools are made equal, as their features vary depending on which one you choose. So, in order to help you find a third-party solution to classify the industry of a company with an API in seconds, we will introduce you to the best tool available in the adtech in 2022: Klazify.
How Does Klazify Work?
Klazify has grown into one of the most complete domain APIs on the market and is largely considered to be one of the most accurate content classification APIs available. Using Natural Language Processing (NLP) and a Machine Learning Engine, this program extracts internet information from a website’s text content and meta tags. JSON, PHP, or Python can all be used to generate the answer.
Klazify will go to the correct domain name or URL, collect data, and create allowed categories using the IAB V2 Standard classification taxonomy. These categories can be used for a variety of purposes, including one-to-one personalization, marketing segmentation, and web administration. As a result, the URL or domain may be split into several sections.
How To Use It?
In order to ensure you can use this API properly, we will now tell you the steps you need to follow:
- At www.klazify.com, create an API key.
- Locate and copy any domain or email address in the field you want to categorize. Submit it once you’ve verified that you’re not a robot.
- After that, you’ll receive the API response in one or more programming languages.
- Find the information you’re looking for and use it accordingly.
We have already told you how to classify the industry of a company with the best website categorization API available. You only need to start including it in your must-have list and prove its benefits for yourself!