In the end, you want your website to be understandable for both users and search engines, correct? You don’t want to oversaturate them with irrelevant information. While it can appear simple, there are a number of considerations that go into making a great website taxonomy. Keep reading to learn some tips regarding Taxonomy in Check These Practices For Website Taxonomy, we will also share info on Text Classification IAB Taxonomy!
Check These Practices For Website Taxonomy
Keep it simple
While it’s true that there are hundreds of categories and subcategories you can think of to sort the content on your site, less is more. The ideal web taxonomy is focused and simple.
With recipes.com, there are so many different types of dishes that it would be (and will be) overwhelming for users to sift through hundreds of different categories.
Keeping it simple means creating fewer high-level categories that can house lower-level categories. You can have a top-level category page devoted entirely to baking recipes, and the content you post within that page will be specific to baking recipes.
The URL for this category would be recipes.com/baking rather than recipes.com/pie-recipes and recipes.com/scone-recipes. Then, if a user visits your site to find a recipe for blueberry pie, the page URL might be www.recipes.com/baking/blueberrypie.
Leave room for growth
The taxonomy can, and should, change as your business expands. If you create new forms of content, you may need to mix the categories to make sure they still relate to each other and have room for new content.
Let’s say you’re running a blog about content marketing, but you cover the topic in general. It is unlikely that you will have multiple page categories or sub-folders within those pages. However, suppose you decide to hire new team members who are experts in specific types of content creation. In that case, you’ll want to create different taxonomic categories to distinguish between the different types of content.
You may also find that certain categories and subcategories aren’t as intuitive as you’d hoped, based on user feedback. Taking the time to understand what works and what doesn’t work for those who interact with your site is essential.
Check Text Classification IAB Taxonomy:
An API For Web Taxonomy
The Content Taxonomy has evolved over time to provide publishers with a consistent and easy way to organize their website content. For example, to differentiate “sports” vs. “news” vs. “wellness” material. IAB Tech Lab’s Content Taxonomy specification provides additional utility for minimizing the risk that content categorization signals could generate sensitive data points about things like race, politics, religion, or other personal characteristics that could result in discrimination.
While the Content Taxonomy itself doesn’t constitute sensitive data – it simply categorizes page content, and does not on its own reveal information about a user –; there are few technical controls preventing taxonomy nodes from associating with individual IDs to build behavioral profiles over time based on content preferences.
Some frequent questions…
What this API receives and what your API provides (input/output)? Just pass the text that you want to categorize and you will be given its IAB taxonomy. Simple as that!
What are the most common uses cases of this API? This API is intended to help those companies with a large amount of data that needs to be sorted by category. Thus, you will be able to gather text by grouping it by category. Besides, ideal for marketing agencies that want to extract data online and want to categorize it as well. Also, helpful to classify sentences or slogans, you will be given the exact categorization in IAB standards.
Are there any limitations with your plans?
Besides API call limitations per month:
Testing Plan: 5 requests per second.
Basic: 10 requests per second.
Pro: 30 requests per second.
Pro+: 60 requests per second.
If you want to know more about this API we recommend…
Classify Any Text You Want And Improve Your Business With This API
Also published on Medium.