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CBD Brands and Email Marketing
If you want to promote your CBD brand, email marketing is a good way to do so. It is one of the most effective marketing tools to engage with your audience and it allows you to acquire new customers in real-time and retain existing ones.
professional marketers recommend this tool because it offers a variety of templates for free. As a result, your customers will be able to identify your brand and have a more positive customer experience. It is common practice to send emails to customers on special occasions such as birthdays and anniversaries or to keep them up to date on special offers.
After you send the corresponding email campaign, you can also track delivery rates, bounce rates, unsubscribe rates, click-through rates, and open rates. The best part is that you can create a low-cost email campaign that you can customize with personalized messages and themes.
What Is Email Marketing?
Email marketing has to do with the process of getting customers to subscribe for your newsletter or promote your products.
Through the use of email marketing, you can create custom databases and send emails with the latest company news, announcements, promotions, and upcoming events to be on the top of customers’ minds. Some of the benefits of email marketing include business growth, increased visibility, cost-effectiveness, and improved relationships with clients.
Postr
Postr is a well-known and highly recommended email marketing platform. This business uses artificial intelligence to aid clients in achieving open rates of at least 70% for their email marketing campaigns.
This is also one of the best free email marketing solutions because it includes content-ready, engaging email templates that look great in all major email clients.
You may construct processes for follow-up communications, segment clients, and send transactional emails using Postr’s‘ email automation features. Moreover, you can decide the ideal time to send email messages for maximum deliverability using AI-driven algorithms.
You can have one-to-one customized content based on the automatic characteristics we specify for each recipient, in addition to the conventional capabilities supplied by most email marketing platforms.
Anyone can use an A/B or multivariate test to improve their content, design, or submission speed. Although this isn’t necessary for email marketing campaigns, it can let you send automated, real-time content-based emails.
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Also published on Medium.