Are you trying to find a good tool to enhance pictures and make sure they have good quality? We have the perfect tool for you!
Trust us when we say that a picture really is worth a thousand words. Since up to 80% of all sensory information from the environment is collected by the human visual system, it should come as no surprise that 67% of consumers feel that visuals have a significant impact on their purchasing decisions.
Our frequent exposure to a wide variety of visuals in the digital age has reduced our attention span to an average of 8 seconds. The days when individuals would genuinely make time to read are long gone. Your marketing plan must include images to be effective and if you want to establish an immediate connection with your audience.
Your goal is to create, use and diffuse customized visuals that evoke emotions, which will ultimately lead to sales.
No images = no online sales
Your products are the lifeblood of your online store, thus presenting them well should always be one of your top objectives. By giving their customers the chance to touch, examine, test, and experience the product, traditional shops have an advantage over e-commerce. Sixty-two percent of American consumers say they prefer the physical experience offered offline.
As a result of the Covid-19 issue, which caused individuals to stay at home and shop, e-commerce is really popular and keeps growing. However, only those businesses who effectively adopt a post-covid marketing plan will be ahead of their rivals. The good news is that high-quality and high-resolution photos may bridge the “emotional” divide between an online and offline buying experience. Any images are the foundation of your visual content strategy.
When visitors join your website, good high-quality photos draw them in and express your brand’s aesthetics; lifestyle and model images show your products in actual settings, and diverse product images taken from various perspectives enlighten your customers about your deals.
High-quality photographs will not only result in better sales but also lower return rates since research indicates that 22% of customers return things because they differ from what they saw online.
Image SEO strategy meets image marketing strategy
Your photographs are working for you both in the foreground and the background. They are a very significant SEO asset and can increase the worth and organic traffic to your website. You may decrease site loading time and bounce rate by utilizing the appropriate picture and image size, which will enhance the user experience.
Images are crucial components of your marketing plan because we live in a visual and digital world. They have a profound impact on your audience’s engagement and ability to make purchasing decisions, thus they should be a key component of your marketing plan. If you want all your images to have high quality you should try:
Why do we recommend Image Enhancer API?
This API is a tool that assists people to improve the quality of their images. Through several super-resolution algorithms, this API is able to improve how an image looks.
If you have a poor-quality photo, this API will make it look better right away.
What are the most common uses cases of this API?
You can programmatically optimize product images, and increase the resolution of social media pictures.
Also published on Medium.